Company Name:
Murmuration Technology LLC
Company Activity:
Electric vehicle manufacturing. Startup at the prototype stage.
Product/Service Description:
Commercial electric cargo vehicle "CoolOn"
Versions of 1.5 tons and 2.5 tons are planned
Distribution Channels and Sales Geography:
Ukraine and Europe
Target Audience Profile:
Small businesses, logistics companies, postal services, utility companies, and others
Key Competitive Advantages of the Company/Product/Service:
Eco-friendly transport, economical and cheap to operate, simplicity and reliability
What elements should the logo consist of?
- company name and graphic element
What word or phrase will be used in the logo?
Various options are possible for different placements
CoolOn - like a Pendant
CoolOn - like Turn on Class
CoolOn(e)lectric - like Classy First Electric
Should the logo be bilingual or trilingual?
No
Does the company have a slogan that needs to be added to the logo?
It is not necessary to add to the logo, but for understanding, we position the vehicle as an ornament or talisman for business.
What should be depicted in the logo?
An original sign, symbol of an electric eco-friendly car. Options related to nature, electricity, and preciousness are possible.
Is the logo being created for the first time or is it being recreated?
For the first time
Are there preferred main colors? If so, which colors do you prefer?
Green, blue, and yellow
What should the logo be like?
- simple, concise
- minimalistic
- volumetric elements
- modern
- technological
Which brand do you consider successful in this category of goods or services, and why?
Tesla, Audi, Nissan, and other well-known car manufacturers
In what format would you like to receive the output material?
Graphic images in vector format
Please provide any additional information you consider important.
Pendant — a unit of measurement for the amount of electricity.
No overloads are needed, the logo should be able to be made as an element from plastic or metal for placement on the vehicle.
The logo will be registered as a trademark in addition to already registered ones — Pendant and coolon.
The logo will be placed on presentations, the website, and social media.
The logo will be the first element for further development of the corporate identity.
To determine the winner, I will involve the team working on the startup.
Facebook Page:
http://murmuration.technology
