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A competition has been organized for naming what? 

  • product


Company's area of activity:  

production of alcoholic beverages


Description of product/service categories:  

still wines produced in Italy


Distribution channels and sales geography:  

Ukraine


Target audience profile:  

1. Men/Women

2. Age: 18-45 years

3. Income level: average, above average

4. Distinctive features of the target audience 

5. Wine consumers with prices from 100 to 150 UAH

6. Regular consumers of Ukrainian wines, looking to buy inexpensive imported wines. Modern, interested, striving to be fashionable and stand out from the crowd, innovators, they like to travel.


Closest competitors:  

All European wines priced at 80-150 UAH.


Main competitive advantages of the company:  

Quality product from Italy at an affordable price


Is there a creative concept (what should the name mean)?  

The name should indicate the Italian origin of the product, associate with Italy


What should be reflected in the name? 

  • prestige
  • stability
  • uniqueness
  • sonorous
  • memorable


Is it allowed/welcome to tie the name to the surname/name of the owner, geographical location, area of activity, or another key word (please specify)?  

No


Can the name be a neologism (new form)?  

Yes


Which words and phrases are better not to use?  

Already used in the market (just type into Google for verification). Associated with the production of chemicals and pharmaceuticals, as well as children's.


Language of writing:  

English


Number of words in the name:  

Better one, maximum - two.


Is trademark registration planned?  

Yes


Will a domain registration with the chosen name be conducted?  

Yes


Should the domain name exactly match the name in English letters?  

Yes


In which domain zones is registration planned? 

  • .com
  • .ua


Are you considering the possibility of purchasing a premium domain? (A domain that already has an owner who wants to sell it. The price is usually higher than registering a new domain.) If "Yes", please specify the maximum budget for purchase.  

No