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A competition has been organized for naming what? the company


Company's area of activity: Beauty/health


Description of product/service categories: Next-generation laser hair removal


Distribution channels and sales geography: Social networks, mainly Instagram. 


Target audience portrait: City of Tyumen, Women aged 25 to 35, progressive, accustomed to high-quality services. 


Existing or proposed positioning:

We want to stand out among competitors with the name, from which we can create a good logo. A name in Russian is also welcome. There are two options: either professional (medical-level services, positioning ourselves as super professionals) or creative. If there is a possibility to combine interesting and not unpleasant, that would be great.


Closest competitors:

LaserPro, Neovatione, LaserRoom, LaserHouse, Podruzhki, M.R., Tut Gladko, Gladkoe Delo


Main competitive advantages of the company:

Below average price, quality services, care for the client 


Is there a creative concept (what should the name mean)? No


What should be reflected in the name?

  • dynamism
  • modernity
  • innovation
  • uniqueness
  • creative approach


Can the name be a neologism (new form)? Yes


Which words and phrases are better not to use? 

Laser (only if there is a super idea that distinguishes us from other companies), Nectarine, Gladko 


Language of writing: Not particularly important, but Russian is preferred


Number of words in the name: No more than 3


Is trademark registration planned? No


Will domain registration with the chosen name be conducted? Not important
Updates
Update #1

I forgot to mention that I would like the title to be more neutral. Not directed solely at women.

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6 September 2018, 13:25
Update #2

There is a laser hair removal studio Pink Cactus with the slogan "don't be a prick"! 

I like options that position us as professionals, like EpilCare, I also like the option HappyEpi (and it really is fun and cheerful). 

When I was talking about the Russian option, I meant something like the studio Pink Cactus, which can be interestingly played out in the logo and positioning on social media. 

I beg you not to write names from the series of collective farms: Silk, Velvet, and so on. We have already thought of those ourselves). Thank you!

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6 September 2018, 15:03
Update #3

imageIf you have a funny title and offer it just for a laugh, know that there will always be a Pikabu user who jokes better!! It's a pity that they are all bad at naming)))

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6 September 2018, 15:50