A competition has been organized for naming what?
Online store
Company's area of activity:
Online store for kitchen goods
Description of product/service categories:
- Small household appliances: blenders, mixers, toasters, electric ovens, coffee machines
- Dishes: pots and pans
- Kitchen accessories: cutting boards, knives, dispensers, dish racks, and other small items
Target audience portrait:
- Customers who are hunting for discounts, want to purchase quality goods at low prices.
- Audience segment with average and low monthly income
Ideal client:
A client who is highly interested in purchasing goods
Proposed positioning:
Quality appliances, dishes, and kitchen accessories at prices below market rates.
Closest competitors:
- https://www.hozdom.com/
- https://www.videlka.com.ua/
- https://dokuhni.ua/
- https://www.deshevle-net.com.ua/ (only small household appliances)
- https://elmir.ua/ (only small household appliances for the kitchen)
Main competitive advantages of the company:
- Quality
- Unique models of kitchen appliances and dishes
- Low prices
- Fast shipping
- Payment only by cash on delivery without prepayment
Is there a creative concept (what should the name mean)?
- Should instill confidence in the quality of goods
- Should give a feeling that the client will not be deceived
- Should provide assurance that the client is buying from an official representative
What should be reflected in the name?
- quality
- solidity
- reliability
- safety
What names are liked?
- Royals Berg
- Benson
- Swiss Family
- Grandhoff
- Hoffburg
- Master chef
- Berlinger
- Haus
Is it allowed/welcomed to tie the name to the surname/name of the owner, geographical location, area of activity, or another keyword (please specify)?
- Full name, locations in the name should not be used
- If the name can be googled and found by search engines, then it is not suitable. We need to differentiate from existing competitors
Can the name be a neologism (new form)?
What words and phrases are better not to use?
- shop
- web
- lab
- club
- commerce
- try
- get
- buy
- mirror
Language of writing:
Number of words in the name:
Is trademark registration planned?
Will a domain registration with the chosen name be conducted?
Should the domain name exactly match the name in English letters?
- Yes
- Moreover, there should not be companies with the same or very similar name
In which domain zones is registration planned?
.com
Are you considering the possibility of purchasing a premium domain? (A domain that already has an owner willing to sell it. The price is usually higher than registering a new domain.) If "Yes", please specify the maximum budget for purchase.
No
