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A competition has been organized for naming what: product (women's clothing)


Company's line of business: international retail online sales of women's clothing 


Description of products/services:  women's coats, jackets, skirts, dresses, trousers (capsule collections)


Distribution channels and sales geography: online shop, Instagram, Facebook, VK


Target audience profile: young women around 30, successful, earn a lot, live in Europe, travel a lot, follow fashion trends, love comfort and quality.


Closest competitors: Other Stories, COS, Tiger of Sweden


Main competitive advantages of the company: recognition


What should be reflected in the name? beauty, trend, lightness


Can the name be a neologism (new form)? yes


Language of writing: English (only in Latin letters)


Number of words in the name: from 1 to 3 maximum


Is trademark registration planned? yes


Will a domain registration with the chosen name be conducted? yes


Should the domain name exactly match the name in English letters? preferably


In which domain zones is registration planned 

  • .com
  • .de


Please provide any additional information you consider important.

should be easy to remember 

Updates
Update #1

Something creative please, clarity should also be present:

CluspNclutch (creative, but more for bags)

Zvari (sounds good)


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9 July 2019, 10:34