A competition has been organized for naming what?
Company's area of activity:
Online retail sales of goods
Description of product/service categories:
Diverse household and consumer goods for both home and entertainment, kitchen appliances, small household appliances, fishing and leisure accessories, etc.
Distribution channels and sales geography:
FB, Insta, TikTok, Google Ads
Geo - Ukraine, Kazakhstan, Uzbekistan
Target audience portrait:
Target audience portrait:
Ages from 18 to 55
People who love discounts, promotions, sales
People who are prone to impulse buying, emotional, and open to offers.
Existing or proposed positioning:
Satisfying all customer needs in one order, allowing the selection of absolutely different products by category and purpose, products are mainly sold in bundles with others, we create advantageous offers in sets for the customer.
The products we sell - a store of various household goods that you won't find in everyday life in offline stores.
Products are suitable for all categories of people with different incomes, for all ages and professions
Closest competitors:
None.
Main competitive advantages of the company:
- Price = quality
- Low prices (sometimes even lower than on Prom and OLX)
- Fast shipping - same day
- Payment only by cash on delivery without prepayment
- 24/7 operation, orders and consultations can be made even at 00:00 midnight
- If a customer buys several products, subsequent ones come with larger discounts
Is there a creative concept (what should the name mean)?
Ukrainians can write it phonetically
The name can be used to create a logo that will clearly indicate the store's name
It is preferable for the name to be in English, so that people from other countries (Russian-speaking, KZ, UZ) understand it just as Ukrainians do.
What should be reflected in the name?
- modernity
- innovation
- stability
Is it welcome to tie the name to the area of activity?
Yes
Can the name be a neologism (new form)?
Yes
Which words and phrases are better not to use?
Cheap, Cheap, Low
Language of writing:
English
Number of words in the name:
1-2
Is trademark registration planned?
Yes
Will a domain registration with the chosen name be conducted?
Yes
Should the domain name exactly match the name in English letters?
Preferably
In which domain zones is registration planned?
Are you considering the possibility of purchasing a premium domain? (A domain that already has an owner willing to sell it. The price is usually higher than registering a new domain.) If "Yes", please indicate the maximum budget for the purchase.
Possibly, depending on the cost of the domain.
Please provide any additional information you consider important.
