Naming for a tea manufacturer (the name will also be on the packaging)

A competition has been organized for naming what? 

• the company

Company's area of activity:  

Production, packaging, and sale of tea (in the future, herbs-spices and coffee)

Description of product/service categories:  

Wild mountain tea

Distribution channels and sales geography:  

Network of stores, cafes in Europe (Baltics)

Target audience portrait:  

The product is aimed at people who care about their health and choose higher quality products

Existing or proposed positioning:  

Wild, expensive, mountain tea for strong health

- mountain tea (also known as rtan tea)

- mursalski (also known as shar)

- a blend of mountain herbs (chamomile, gradinski tea, thyme, lemon balm)

- a blend of herbs (thyme, mursalski tea, gradinski tea, baba's teeth)

- a blend of herbs (mursalski tea, mint, thyme, lemon balm)

Closest competitors:  

Basilur, Greenfield, Tetley, Twinings

Tea will be sold in networks where all the above-mentioned brands are present. Also in specialized stores focused on healthy products

Main competitive advantages of the company:  

Tea that truly grows in the wild and has beneficial properties. The ability to offer significant discounts in sales for brand development and attracting new customers.

Is there a creative concept (what should the name mean)?  

There are no specific ideas, it should be simple yet memorable. Drinking such tea should be stylish and correct (considering how important good immunity and well-being are in the modern world). Accordingly, the logo cannot be "old-school"

What should be reflected in the name? 

• prestige
• modernity
• uniqueness

Is it allowed/welcome to tie the name to the owner's surname/name, geographical location, area of activity, or another key word (please specify)?  

Mountains, wild

Can the name be a neologism (new form)?  

Yes

Which words and phrases are better not to use?  

Favorite, classic, etc.

Language of writing:  

English

Number of words in the name:  

Maximum 2

Is trademark registration planned?  

Yes

Will a domain registration with the chosen name be conducted?

Yes  

Should the domain name exactly match the name in English letters?  

It may differ 

In which domain zones is registration planned (remove unnecessary items)? 

• .com
• .eu

Are you considering the possibility of purchasing a premium domain? (A domain that already has an owner willing to sell it. The price is usually higher than registering a new domain.) If "Yes", please specify the maximum budget for the purchase.  

No

Please provide any additional information you consider important.  

The tea packaging will be in a cardboard box, not in metal