Никита выполнил все требования и выдержал испытания временем, потому что прототипы в работу поступали с небольшой задержкой. За это ему отдельное спасибо. Качество отличное.
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Company and project information:
The company RussSport is engaged in the production and sale of sports equipment. Its production includes Swedish walls, workout equipment, and bike parking. The site also features various global brands. The website, which needs redesigning, is https://russsport.ru
Company name:
RussSport
Contact information to be displayed on the website:
- Phone
- Address
- Feedback forms
Company activity:
Production and sale of sports goods through an online store
Description of products/services:
Swedish walls, children's sports complexes, children's playgrounds, trampolines, exercise machines, etc. More details on the website.
Target audience profile:
Aged 25-44 years, 53% women, 47% men.
Purpose of creating the website:
Sale of sports goods through an online store
Slogans characterizing the advertising brand, product, or service:
Everything for sports.
Competitive advantages to be used in the design:
???
What information do you want to place on the website (main sections and subsections of the site)?
The structure is attached to the contest.
What information from the site will be of primary interest to visitors: contact information, list of services/products, prices, company/industry news, etc.?
Product catalog, products, product card, section with completed works, reviews from the Market as a separate section + in the product card.
Requirements and wishes for website navigation:
Convenience of display in the product card, as well as throughout the site. It is necessary to maximize the use of screen width, i.e., margins should be minimal or absent. The website background should be light or completely white. The site should be as easy to perceive as possible, without unnecessary elements and harsh colors. The product card should occupy the entire width of the screen.
Do you have a corporate style, logo?
The logo is on the current website.
Preferences regarding the color scheme of the website, wishes for design:
Something similar:
Requirements for the presence of advertising objects on the site (banners, partner logos, advertisements, etc.)
No advertising. A section for manufacturers with their logos, a page listing manufacturers, a manufacturer card. Banners are under question.
Which websites do you like (2-4), what exactly do you like about each (in terms of design and usability)? Please provide links and comments.
- http://www.sportarmy.ru/ - conciseness, informativeness, colors
- https://sport-marafon.ru - the catalog menu can essentially take a large part
- http://www.vseinstrumenti.ru/ - The choice of description, detailed descriptions, reviews, comments, etc. is done through tabs. As experience shows, few people click on them, and this should be shown immediately (see Amazon and Ali)
Additional information:
There should be no tabs on the product card, except for Reviews, Video. Characteristics should be combined with the product description.
City selection is not required, geo is only Moscow. The catalog menu should be horizontal, see above. The header should not be of imposing size, with a minimal set of information, but sufficient.
