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Contest Task: design a box for Hutsuls and an insert (business card)


Work Format: Final files must be in vector format ready for printing


About the Product: The product is aimed at English-speaking consumers who know nothing about the "real" culture of Hutsuls. Our goal is to have modernized elements from images related to Hutsul culture (see points below), but not more. The main focus is on the toolset for wood carving. The target audience is men aged 45-80. They buy for themselves as a hobby or as gifts.


Box Appearance: Brown cardboard box with a print in black ink on both sides

Here are some examples of box designs that we like: https://drive.google.com/open?id=1qMVlUCfCNN81B1HUcFNdaz-CiahiIPiZ 

We really like the idea of having one or more sides of the box completely sealed in black ink with transparent text (cardboard)


Details: This is the design of our images for the listing. We would like you to use as many current design elements from these images https://prnt.sc/rah1up to keep the box design in the same brand style. https://drive.google.com/open?id=1knUvJCtkA2hTKkSC5NF2cyBkNS32_VUl 

(the .psd file is provided)


Box Formats: We have 2 box sizes. The design of both boxes should be the same, adjusted only to the necessary sizes. Here are links to the layout with box sizes

https://drive.google.com/open?id=1NXHJEITNYHOxljaxBExhtSV1n_Dwcot4 

(the .cdr file is provided)


Insert: The insert (business card) (9 cm x 5 cm) will be made from brown kraft paper with a print in black ink to match the box design. Here are design examples

https://drive.google.com/open?id=1jsGqNcMLnmiEj8CesXCNF4N8QcHXwD0u 

Here is the old design of the insert: https://drive.google.com/open?id=1xkXRilWFN9EbDEbhy06VNt46QyFK4YZJ 

Remove unnecessary text and design elements for the back of the insert: https://drive.google.com/open?id=1KlfpXObfwt_Japn4npDCf3FaBCA8C97Q 

Add a slogan to the front of the insert



Outer Side of the Box:


 Text and Design Elements:

  • What`s Included: Whittling Knife, Hook Knife, Chip Knife, Leather Strop, Polishing Compound, Knife Roll and Anti Cut Resistant Gloves

  • Product Code: 001H 

  • Need Assistance?

Write to us at [email protected] or http://fb.me/hutsulscom

www.hutsuls.com

  • Hutsuls and its respective logo is a trademark or registered trademark of Hutsuls LLC in the United States and other countries. © 2020 Hutsuls LLC. All rights reserved. 

  • Hutsuls LLC, 135 Chestnut St., #793, 

New Britain, CT, 06050, United States

  • Designed by Hutsuls. Made in China.

  • ♻ Please recycle 

  • WARNING:

CHOKING HAZARD

Be careful of SHARP EDGES

Not for children under 18 years

http://prntscr.com/r77hzj 

replace with a similar image http://bit.ly/32oHWFv 



Inner Side of the Box:

Make the text and texture of our inner box part similar to this example http://prntscr.com/r78pfx

Text and Design Elements:


High quality and durability guaranteed! This is the best green and long-lasting woodworking tools on the market. The blades are made of Carbon Steel and will serve you years of use.


Project details at the link:

https://docs.google.com/document/d/1xrETmb8oTpBXzBPIgpmQjOJh50AzbQnm0R2eW-9YyWM/edit?usp=sharing
Updates
Update #1

Important!


1. Everyone who participated in the contest and submitted their design option will receive a detailed explanation of what is liked and what is not in private. Whether to consider corrections/wishes and create subsequent design options or not is entirely up to you. The choice will be made in favor of the best design, regardless of the number of options created by one designer. 

2. Printing will be only in black. There is no white, gray gradients, or other shades... That is, either black or nothing (the color of the cardboard). All works with other shades will be rejected.


If you have questions, write in private or here in the general forum.

Andrey

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19 March 2020, 3:12