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Company Name:  

TM «Wavy»


Company Activity:  

Snack production


Product / Service Description: 

Wavy croutons are

  • slices of rye-wheat bread, baked according to traditional recipes, fried in oil;
  • exclusive wave shape;
  • natural spices and flavorings, without the use of dyes and preservatives;
  • convenient packaging for a large company;
  • the perfect partner for refreshing drinks;
  • a good alternative to bread for first courses;
  • great companion for travel and quick snacks;

But the main reason to try «Wavy» croutons is to open a new world of tasty croutons!


Distribution Channels and Sales Geography:  

Online sales with delivery, as well as traditional retail


Target Audience Portrait:  

All people aged 25 to 45


Existing or Proposed Positioning:  

A new packaging format of 0.9 kilograms of crispy pleasure for a company, family, as a gift, picnic, surprise in the office


Closest Competitors:  

http://hvylyasti.com/


Main Competitive Advantages:  

New format, product, bright flavors


Do you have a logo, corporate style?  

Yes


Is it necessary to use them in the design of the leaflet / flyer? 

Yes, but do not bring it to the forefront


Specify the format of the leaflet / flyer:  

Size 10*12 cm, double-sided printing, ideology — creating emotions, happy moments. First page: congratulations on the New Year holidays, second: icons of available flavors and a call to order, as well as receiving a gift with an order


Should the layout be single-sided or double-sided?  

Double


What type of leaflet / flyer should it be: 

  • image
  • informational


Contact information to be included on the flyer:

  • company name Wavy Croutons 
  • product / service name 0.9 kilograms of crispy pleasure
  • phone 
  • messengers Instagram QR code grenki_volnistye
  • email [email protected]


What should be emphasized?  

On the emotional picture


Are there mandatory graphic and text elements to be used?  

Logo 


Will you provide graphic elements in tiff, gif, ai, eps, cdr, jpg, etc. format or do they need to be developed?  

Logo, flavor icons

 

Specify what you like about their design:  

It conveys emotions


What should not be used in the design development?  

Standard solutions and style a la USSR


In what format should the source files be provided?  

Vector, pdf


Products on Instagram — grenki_volnistye.

Updates
Update #1

logo

https://yadi.sk/i/md9WZftkc0QQ-A

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2 December 2020, 14:37
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