What is the competition for naming organized for?
Company's area of activity: fish farming, processing, and sales
Description of product/service categories: fish (live, frozen, smoked, and others)
Distribution channels and sales geography: Ukraine (mainly small offline stores)
Target audience portrait: women and men (over 18 years old)
Existing or proposed positioning: eco-friendliness, high product quality, local business (products grown in Ukraine)
Closest competitors: fish producers in closed facilities
Main competitive advantages of the company: the same as those indicated for positioning
Is there a creative concept (what should the name mean)? reflect the essence of the activity - fish farming, processing, and sales
What should be reflected in the name?
- quality
- modernity
- uniqueness
- other options reflecting the essence of the brand (fish products and their outstanding qualities)
Is it allowed/welcome to tie the name to the owner's surname/name, geographical location, area of activity, or another key word (please specify)? no
Can the name be a neologism (new form)? yes
What words and phrases are better not to use? Words and particles: tsar, prom, prod, best, spring, king, Atlantis, nemo, trans, king, fest, brilliant, diamond.
Language of writing: Ukrainian, English
Number of words in the name: 1-2
Is trademark registration planned? yes
Will domain registration with the chosen name be conducted? yes
Must the domain name exactly match the name in English letters? not necessarily
In which domain zones is registration planned (remove unnecessary items)?
Are you considering the possibility of purchasing a premium domain? (A domain that already has an owner willing to sell it. The price is usually higher than registering a new domain.) If "Yes", please specify the maximum budget for purchase. no
Please provide any additional information you consider important.
