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Dear designers, I need to develop a cool attractive design for a unique product in Photoshop for further layout (by another specialist, a layout designer).


Company name: Flow Control


Company activity type: Manufacturing of fuel flow sensors and fuel level sensors


Product/service description: The company is engaged in the development of fuel flow control sensors (flow meters) and fuel level sensors, which are installed on diesel and gasoline engines and allow for accurate calculation of how much fuel a particular internal combustion engine has consumed. The application area includes trucks, special equipment, tractors, and combines (agricultural sector), engines on ships, drilling rig engines, and industrial internal combustion engines.


Distribution channels and sales geography: Online promotion, word of mouth.


Target audience portrait:

1. Company executives (agriculture, oil and gas industry, maritime transport, industry, transport companies).

2. Company security services (which combat fuel theft).

3. Dealer firms that install GPS monitoring systems and use such fuel consumption sensors as part of transport monitoring systems. 


Existing or potential positioning:

1. The fuel flow sensor already includes all necessary functions (GPS/GSM/Bluetooth, mobile application, online monitoring system). The sensor has higher accuracy compared to analogs. Made of brass Brach 9-4 (budget option made of aluminum).

2. Fuel level sensor:

   Has a fully disassemblable design. The measuring tube can be replaced independently, without contacting service. If it is necessary to replace the sensor with a larger tank on another equipment, the owner can buy a larger tube and install it themselves.

1. Tubes can be purchased separately from any manufacturers.

2. Galvanic isolation up to 1000 V

3. Built-in accelerometer.

4. All known interfaces: RS-485, RS-232, pulse, CAN.


Product materials (photos and description): 

https://drive.google.com/open?id=1bXmGrFAyOrEgYj_jinDicwimuafM2HvP


The only manufacturer in Ukraine (2 in Belarus, 1 in Switzerland).


Closest competitors:

https://www.jv-technoton.com

http://mechatronics.by/

https://www.aquametro-oil-marine.com/en/products/contoil-dn-4-8.html


What type of website do you need?

  • online store
  • showcase website
  • informational


What is the purpose of creating the website?

  • information about the company and the product
  • sale of product range
  • company image


Do you have a corporate style, logo, slogan?

First-class technologies in fuel management.


How do you see the website title (description)?

Number one in the field of fuel accounting. Manufacturing of fuel flow sensors and digital fuel level sensors.


Do you have preferences regarding the color scheme of the website?

The main thing is that the fuel flow sensors look harmonious in the color scheme.


In what style do you want to see it?

  • possible minimalism (in the style of Google, but not copied 1 to 1 from Google sites)
  • bright design
  • image-oriented,
  • modern
  • technological


Website structure - main sections and subsections of the site:

The task for website development (structure) is described in detail here: https://drive.google.com/open?id=12LQdJJMQHUo-ax2ecfH-L0nBNp7_qdOW


As part of the contest task, the following is being developed: design of the main page,  product page (catalog for 3 types of products) and contact page.

The winner develops informational pages based on the winning work: "Technologies", "How to choose", "Why us", "Knowledge base = FAQ", as well as a technical support page: contact form and service request.


Pages:

  1. Main 
  2. Products:
    Single-chamber:
    - with display;
    - without display
    Double-chamber:
    - with display;
    - without display
    Fuel level sensors
  3. Technologies:
    3.1. High-precision manufacturing
    3.2. Quality control:
    3.3. Metrology and accuracy verification
  4. Technical support:
    Service
    Spare parts
    Maintenance (flushing if necessary).
    Engineering (OEM developments for the customer)
    Training
    Links to articles: advantages of training; obtaining certificates; instructions and software (download).
  5. Application areas (how to choose, example: https://ekometro.ru/presentations/aquametro-oil-marine/).
  6. Knowledge base
  7. Why Atomic Engineering


Are there any requirements and wishes regarding the website navigation?

All modern requirements (including breadcrumbs where necessary)


Provide examples of websites you like. What exactly did you like in terms of design and usability (provide links and comments)?

https://www.okuma.com/  - interesting video on the site. A similar video can be created from clips of the equipment we use. It could turn out great. https://drive.google.com/open?id=12LQdJJMQHUo-ax2ecfH-L0nBNp7_qdOW
Regarding the video, it is not necessary to make it and it is not related to the design. But if someone makes a quality clip from the video, it will be interesting. Low-quality videos or clips are not relevant - better not to send or show.
Updates
Update #1

Company name: Flow-control (old name), do not use

Company name: Atomic Engineering (new name), it should be used on the website.

Websites that are liked include:
http://builditlab.org/ 
https://paskr.com 
https://www.smartsheet.com/ 

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24 December 2018, 13:40
Update #2

Dear friends,

To make it easier, I have added additional materials to the folder:

1. Renders of 3D models of fuel level sensors (located in the DUT folder) from different angles (file numbers 9-33): https://drive.google.com/open?id=1u5IOo60Ca03Ei3IS7yp1AXtSCR52yI36

2. Animated flash advertisement of competitors has been added to the information about flow meters (very cool, but to open it you need to have a flash player installed, it can also be opened with Windows media) link to the file https://drive.google.com/open?id=1_mmh39AtuKWwfJGRE1K1_VAq_AA3GGNU 
and
the user manual of competitors (just in case: https://drive.google.com/open?id=16th6BM-K3uUY5pEgwFcBtg8KoMpgpFPY).
image

3. A Unique Selling Proposition for fuel level sensors has been added. (in the DUT folder): https://drive.google.com/open?id=1N_OpJFdqbQ4nrU7EI0a_-8vfTtXwn6cM

4. Instructions for DUT have been added (you can take technical specifications): https://drive.google.com/open?id=1pyzV-oMEcbuUwJIWRdJtJa5W1xGsJsZ9

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24 December 2018, 18:07
Update #3

Dear friends,

Additional photo renders of the sensors from different angles have been added to the folder (https://drive.google.com/open?id=1O2FDdoEldU7FUQEO1uadjM2skKwxnFNk), just in case to simplify the task.
Like these:image

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27 December 2018, 14:54
Update #4

Dear friends,

A couple more interesting renders of fuel level sensors have been added: https://drive.google.com/open?id=1u5IOo60Ca03Ei3IS7yp1AXtSCR52yI36

They show how the sensor is assembled, how the tubes are installed:

imageimage
imageimage
image

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28 December 2018, 13:50
Update #5

Added more interesting renders of fuel level sensors:
https://drive.google.com/open?id=1u5IOo60Ca03Ei3IS7yp1AXtSCR52yI36

Like these:
image

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28 December 2018, 16:34
Update #6

One of the freelancers complained to Google that the link contains unacceptable content. Although this is not true, all rights to the content belong to our company. The content is unique.

Apparently, they want to limit competition by restricting access to other designers.


I am posting once again the direct link to the new version:

https://drive.google.com/open?id=1H4ROqMGDu_QrRDTmDDe4KJvLCs4lGY18


This version is the same as the previous one, but supplemented with renders.
image

Also, all content and folder contents can be viewed via another direct link.

If there are any questions or if any link turns out to be broken, please reach out.

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2 January 2019, 13:53