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Company Name: NOVA YOU


Company Activity: provision of services in the beauty industry


Distribution Channels and Sales Geography: Australia


Target Audience Profile: women aged 18 to 80 🙂))


Closest Competitors:  it's a huge industry - no point in listing them all


What elements should the logo consist of? Type? from the brand name and a graphic element


What word or phrase will be used in the logo? NOVA YOU


Should the logo be bilingual or trilingual? English-speaking


If the company has a slogan or tagline that needs to be added to the logo? not yet


What should be depicted in the logo? I think the designer should come up with what should be depicted in the logo


Is this the first time the logo is being created or has it existed before and is currently being recreated (rebranding)? for the first time


What should the logo be like?

  • simple, concise
  • minimalistic
  • monochrome (specify color) - black color is possible
  • three-dimensional elements - possible but not necessary
  • image-based, status-oriented
  • dynamic
  • modern


Which brand do you consider successful in this category of goods or services, and why? 

Lancome, Dove, Chanel, Ralph Lauren, Wella

listed are logos of global brands that have a graphic element or simply an original font that is liked


Are there any undesirable elements for use in the logo? I'm not sure how to answer


In what format do you want to receive the source material? in three mandatory formats cdr, ai, eps.
 as well as in several raster formats - psd, tiff, jpg, png

 

Please provide any additional information you consider important.

Here are some thoughts:

here is the explanation of the word NOVA from Google:
noun Astronomy
noun: nova;

a star showing a sudden large increase in brightness and then slowly returning to its original state over a few months.

or in translation — a star showing a sudden significant increase in brightness and then slowly returning to its original state over a few months.

In general, we plan to "ignite" a girl/woman with our activities so that she shines like a star.

That is, by visiting our beauty salon, she transforms.  In other words, we ignite you, and you become a STAR - NOVA YOU.

The logo should incorporate some characteristic element related to beauty, but it should be shown concisely and at the same time be simple and clear.