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Purpose of developing the label:

A label needs to be developed for the new Premium soy sauce under the TM "Izobiliti". This product complements the line of soy sauces under this TM.

We are not changing the bottle, please show all designs on the bottle. For your convenience, a photo of the bottle without a background for placing the label can be found at the link.

However, you can change the size of the label.

The logo also remains unchanged.


Source materials for work:

https://drive.google.com/drive/folders/15LOH4fEj6FkwY_9xX07N89WFeQ1uSFwF?usp=sharing

We respond to all questions as quickly as possible, feel free to ask! 🙂


Product description for which the label is required: The Premium soy sauce has a maximum natural taste, contains no artificial colors or flavors, and has no preservatives added.


Closest competitors: Classic Soy Sauce TM "Torchin", the link contains a photo of the competitor; against their design, we should look better, definitely expensive and interesting.


Brand name on the product: TM "Izobiliti"

 

Price segment of the product: Medium


Duration of the product's presence in the market: New product in this line

 

Advantages of your product: Naturalness

 

Is the label being created for the first time or do you want to update an existing one? (attach an image of the current label) For the first time 

 

If the label is being developed for a specific packaging format, please specify the label dimensions:

Although we have products in this line with the same label sizes (in the folder at the link: https://drive.google.com/drive/folders/15LOH4fEj6FkwY_9xX07N89WFeQ1uSFwF?usp=sharing you will find in the Word file the dimensions of the knife for Teriyaki soy sauce, which is on the shelf; by the width of the knife, you can roughly determine the circumference of the bottle to which the label will be applied.

Again, you can look at the natural sizes in any ATB for Teriyaki soy sauce.

 

If a label template is being developed, please list the formats to which the design concept will subsequently apply: We do not limit you by format

 

Formulate the main task of the label design:

Premium expensive product with a natural taste

Technological information in a separate file in the folder at the link

Description in Ukrainian is mandatory

Soy sauce - in large letters, so the buyer does not have to read closely

Premium - in Latin letters

Also indicate on the front, but do not make a special emphasis: Volume: 200 ml

Indicate beautifully, legibly, drawing the buyer's attention; you can use graphic elements, icons:

- without the addition of colorants and preservatives


Style in which the label should be executed: The main thing is to emphasize the premium quality of the product; possibly use gold embossing; note that all our sauce labels under this TM have embossing.

 

Basic colors: At your discretion

 

Are there mandatory graphic and text elements to be used (photos, texts, licenses, images, drawings)? The logo, which we do not change, is presented in 2 color solutions depending on the color of the label

 

In what format do you want to receive the source material? ai, .cdr images are highly desirable in good quality; in the end, the final work: images not flattened, with the ability to change the text position and editable text not in curves, font separately, so it can be downloaded and installed.

 

Please provide any additional information you consider important.

Please write any of your questions

Wishing everyone success!
Updates
Update #1

Hello designers, please place your work on our bottle for better visibility; anything not on our bottle will be rejected, or we will ask you to move the design onto our bottle.

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2 June 2020, 15:05
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