Project Brief:
1. An icon is required for the application
2. Dating application Findme
3. The product selects profiles based on compatibility
4. Brand color RGB 113 156 248 / HEX 719CF8
This dating application has a completely new approach by selecting profiles based on compatibility. We do not require a mandatory link to the type of activity; on the contrary, we fully support creativity and an interesting approach. This also applies to the brand color. Its use is at your discretion, as the application icon needs to be universal, so it can be adapted to any colors (within reason), for example, making it white.
Tasks:
1. Create icon options directly related to the theme of the application (dating by compatibility)
Ideology - our product does not just show millions of profiles based on criteria, but reveals each user 100%, after which it selects the most suitable people for them based on a special formula. We believe in no longer wasting time on doomed relationships, but rather developing those in which there is understanding, happiness, and a future.
Market Positioning - we are the first to match people based on compatibility, which is calculated using a very complex formula.
Font - should not have sharp edges or serifs.
Icon - do not use symbols indicating gender.
Target Audience - both young generation (from 16) and older
Icon Layout - Sign + Font Design
2. Create the icon with complete freedom of thought and creativity, in simpler terms, however you envision it if it were your product.
No restrictions.
