Company name: we.guru - (currently this is a working landing page that needs to be "tidied up")
Product/service description: crowdsourcing expertise for business ideas
Target audience portrait: experts in various fields on one side, and on the other side entrepreneurs with business ideas
List the nearest competitors: none
Describe the main competitive advantages: testing ideas before implementation - minimizing mistakes, expertise without borders, the opportunity for experts to earn
Specify the full name that should be in the logo: we.guru
Should the logo be bilingual or trilingual? only English
If the company has a slogan or tagline that needs to be added to the logo? not yet. as a variant, the idea around "crowdexpertise" can be developed
What elements should the logo consist of? (remove unnecessary items)
- Rather from a signature writing and a simple graphic element graphics
What should the graphic element be like? very simple and unique
Type of presentation: (remove unnecessary items)
- Simplicity, conciseness
- can be Abstraction
What image of the company should be conveyed through the corporate identity? (remove unnecessary items)
- together, experts, analytics,
- development, ideas, ascent;
- dynamics, movement, communication
- modernity, innovation
Basic colors: suggest a combination of one or two colors. absolutely no gaudiness
What brand do you consider successful in this category of goods or services, and why?
Is the logo being created for the first time or has it existed before and is now being recreated?
for the first time
What corporate identity carriers need to be developed? (remove unnecessary items)
- Business card
- Letterhead
- PowerPoint presentation templates
- Modular grid for print and outdoor advertising
- Badge
- Notebook
- Pen/pencil
- Website elements
Is a corporate identity guide necessary, and if so, what type? (remove unnecessary items)
- Brand book (description of marketing strategy + description of visual communications and standards for working with them using various carriers)
- Guideline (description only of standards and rules for working with corporate identity)
Provide any important additional information.
