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Company Name:  

cyber balls (there is currently no certainty on whether to write the name with capital letters as Cyber Balls or all lowercase as cyber balls)


Company Activity:  

game development


Product/Service Description:  

the company develops original games for smartphones in the F2P (free to play) segment, with key characteristics of settings: humor, positivity, creativity.


Distribution Channels and Sales Geography:  

mobile stores, Steam, and others International. The main market is the USA


Target Audience Profile:  

In our case, the consumers of the company's products are players who have very brief contact with the company logo (this can be a 2 - 5 sec intro before the loading screen with the game logo)

Typically, players in the F2P mobile niche are not very interested in who specifically produced the game.

The logo is more needed for the identification of the company in the professional environment, for example, for participation in events and industry gatherings, and especially as a recognizable sign to attract young talent and new like-minded employees


Existing or Proposed Positioning:  

The company's positioning - A young company developing creative, positive, ironic, and non-boring games where all elements are solely for the player's fun.


Main Competitive Advantages:  

We only do what interests us, we create our ideas, we strive for all elements to be perfect, we believe that any element of the game should bring fun to the player


What elements should the logo consist of? 

  • from a signature writing and a graphic element


What word or phrase will be used in the logo?  

cyber balls


Should the logo be bilingual or trilingual?  

no, only English


If the company has a slogan or tagline that needs to be added to the logo?  

brilliant! amazing! wonderful!


What should be depicted in the logo?  

I can describe how we came up with the name. At first, there were two of us, and the name cyber balls was conceived as a funny, humorous, and slightly provocative projection on the English word “Balls,” in all senses… We realized that the idea of “balls” fits well with the image of a team as a company of a certain number of people. Where each ball can differ, but together they have something in common. For example, there can be a steel ball, a fluffy ball, a smiling ball, a spiky ball, a bright (or even mirror ball like at parties) etc., in short, the balls can reflect different characters of people or their qualities or place in the team. 


Is the logo being created for the first time or has it existed before and is currently being recreated (rebranding)? 

The logo is being created for the first time 


What should the logo be like? 

  • bright

    three-dimensional elements

    carefully drawn images with detailing of small details, etc.

    dynamic

    modern

    abstract


    Added: witty, resonant with the name and its idea


Are there any undesirable elements to be used in the logo?  

Swastika, boredom


In what format do you want to receive the source material?  

Source file


Provide any additional information you consider important.  

Below are logos that we like:

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