On the sides of the car – two models in two colors
⦁ volkswagen polo
⦁ Peugeot 207
⦁ white and silver
Place three logos (in the archive) on backgrounds, or in frames - not necessarily in a correct geometric shape. The task is for the logos to be highlighted and readable, of course.
The logos should stand out well, not just with a line. Therefore, you should start with their design, and only then deal with the background, not the other way around (there's no point in making a background when it's unclear how and where the logos and inscriptions will be placed and designed).
Also, the three logos should be presented on the front and rear hoods.
The main wish is for interesting geometry
Examples are attached in the archive.
What the previous designer tried to implement is also attached. This is a definite "no".
There is no brand book. The main colors are those of the logos.
But they can be complemented with others that will look harmonious.
There are no special restrictions on the "branding" of the car.
Attached is a photo of our fleet with the branding that we currently have. It is outdated and we want to replace it with something more modern.
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Yeva Bozhinskaya 25 October 2016Олег, добрый день. Подскажите, логотип ОНДО должен быть обязательно на желтом фоне? Спасибо
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Oleg Gerasimenko
25 October 2016
Добрый день! Он может быть или на желтом фоне или на белом, т.к. желтый это один из цветов бренда.
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Aleksey Romashko 7 March 2017Интересно, где учат размещать контакты в самой грязной части авто, где пол года его не будет видно от пыли и снега (