Company Name:
FoodZilla
Company Activity:
Delivery of Thai and Chinese food
Product/Service Description:
Delivery of Chinese noodles and rice in boxes
Target Audience Profile:
Office workers aged 22-40
Sales Regions:
Kiev
List the nearest competitors:
Ping-pong, pandabox
Describe the main competitive advantages:
Delivery speed, product quality
Product Description:
Chinese food - udon noodles, ramen, cellophane noodles, rice, etc.
Brand Name on the Product:
FoodZilla
Price Segment:
Medium
Duration of Product Presence in the Market:
First time
Advantages of Our Product:
Delivery speed, product quality
List the packaging formats that the design concept will be applied to:
Details in the attachment
Formulate the main task of the packaging design:
To evoke sympathy from the customer and ensure brand recognition and association
Style in which the packaging should be executed:
Should not clash with the logo
Original solutions and humor are welcome
Base Colors:
Based on the logo
What information must be included on the front of the packaging?
Logo, website, QR code
Are there mandatory graphic and text elements (photos, texts, images, drawings) to be used?
In the attachment
