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Company Name: CHOW GOFER
Where Chow - food
Gofer - a game on gopher - a quick, agile rodent and GO FOR - to go for (food), "the one who runs for food"

Business Activity: Food delivery from any restaurant


Product/Service Description:
From the numerous restaurants and their menus presented on the website, the customer places an order, and our driver delivers it to the specified address within an hour 


Distribution Channels and Sales Geography:
The nearest suburb of New York
Promotion through partner restaurants, the internet, and mailings.

Target Audience Profile:
Busy, advanced urban residents aged 20-45 with above-average income who do not have time to cook (or do not want to) and are used to getting food delivered at the snap of a finger (on-demand). 


Existing or Proposed Positioning:

Fast delivery from ANY restaurant starting at $3.99+

New Offer:
Subscription (service subscription)
$9.99/month UNLIMITED DELIVERIES
First 2 months FREE


Closest Competitors:
https://www.grubhub.com/
https://www.ubereats.com/
https://www.delivery.com/
https://www.doordash.com/

Russian equivalent https://www.delivery-club.ru/

Website of our partners:
https://www.txtogo.com/


Main Competitive Advantages of the Company/Product/Service:
We deliver from restaurants (any) that do not offer delivery themselves (from McDonald's and Burger King to exclusive steakhouses)
The only service so far offering unlimited deliveries for a small monthly fee (Subscription model)


Redesign Goal:
1) Make the homepage more convenient and user-friendly, simplify the ordering process/subscription to our service.
2) Notify existing and new visitors about the opportunity to get unlimited deliveries for only $9.99/month and 2 months free


Do you have a corporate style, logo? see attached files.
REBRANDING POSSIBLE (If you have ideas for improving/modifying/changing the logo/style, we are ready to consider proposals and continue cooperation with the selected designer in the future)

Currently, the white logo on a red background. All drivers wear red branded t-shirts


Website Title (description):
UNLIMITED deliveries from ANY LOCAL RESTAURANT for only $9.99/month
First TWO MONTHS are FREE


Slogan: Your favorite food, from the best restaurants, delivered to your door!

Preferences regarding the color scheme of the website, wishes for design and style:

Simple, convenient, and tasteful (in both literal and figurative senses).
The page should be interactive and encourage food ordering.
Modern, Clean, Simple
Only "edible colors" of the food industry,
original content (specially created icons, graphics, etc.), if stock photos need to be purchased or taken ourselves - we will buy/make them.
For the contest, you can use watermarked pics.


What modules or blocks do you want to see on the website?

  • PopUp window UNLIMITED deliveries from ANY LOCAL RESTAURANT for only $9.99/month
    First two months are FREE

  • Login/Sign Up, Restaurants 
  • Button "Enter your address/Find me food" - the central element (focal point)

    Block How it Works (redesign of icons)

    Block Sign up and get UNLIMITED DELIVERIES FROM ANY LOCAL RESTAURANT (subscribe and get unlimited deliveries from any local restaurant) GET TWO MONTHS OF UNLIMITED DELIVERIES FOR FREE

    Block "our restaurants" with the title We deliver for restaurants that don't deliver (5 attached logos of partner restaurants and a button to all available restaurants "all restaurants":

    Block "For Local Businesses" (delivery.com) (information for restaurants that want to cooperate with us)
    Find out how to start growing your business with online ordering.
    with the button Learn More

    Block Download Our Apps (content remains the same, improve design like https://www.txtogo.com/ or better)

    Block for hiring drivers drive with ChowGofer... similar to https://www.txtogo.com/  or better


Contact information that needs to be displayed on the website:

 Everything that is already available needs to be reorganized, streamlined, unified in style, and add the above-mentioned blocks and info.


Possible redesign (modification) of the logo into 2 parts (name separately, and circle-logo separately), or OUTLINE if you consider it necessary and more appropriate.

THE WINNER WILL BE HIRED FOR THE DESIGN OF OTHER PAGES and accompanying promotional materials.
We hope to find a creative designer for fruitful and long-term cooperation.


Applications8