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Good day to everyone


Thank you for your interest in this contest. This platform has many cool and creative performers, so choosing just one for direct work turned out to be extremely difficult immediately. I am happy to answer any additional questions that may arise during familiarization with the contest.


Company name: DarkGuard

Type of company activity: digital security

Description of products/services: personal and corporate digital security.  

Distribution channels and sales geography: Russia, Belarus, and Hungary — not served. Clients from Asia are absent.

Target audience profile: from 16 years old.

Closest competitors: none

Main competitive advantages of the company/product/service: we create simple, accessible, and reliable digital security solutions for both ordinary people and businesses. We protect private data, digital identity, communications, and IT infrastructure. We value trust, transparency, and confidence in relationships with clients. Therefore, the logo should evoke the association "this is for me/us". 

What elements should the logo consist of? 

  • a graphic element and a corporate inscription

What word or phrase will be used in the logo? 

  • DarkGuard

Should the logo be bilingual or trilingual? 

  • No

Does the company have a slogan that needs to be added to the logo? 

  • No

Is the logo being created for the first time or is it a rebranding of an existing one?

  • Yes, it existed, image added

Indicate if it is necessary to preserve the continuity of the logo (new logo features elements of the previous one): 

  • No

Are there preferred main colors? If yes, which colors do you prefer?

Black and silver, but open to other options.

What should the logo be like? 

  • simple, concise
  • minimalist
  • one or two colors
  • memorable and able to be associated with the company
  • modern
  • technological

Are there undesirable elements for use in the logo?

  • animals, dinosaurs, people

In what format would you like to receive the source material? 

AI, PNG. PDF (additional recommendations may be provided)
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