Company Name:
Goodevas
Field of Activity:
Production of developmental products for children.
Product / Service Description:
Sale of Montessori products for children's development at home.
Distribution Channels and Sales Geography:
USA, Canada, Europe
Target Audience:
Parents (mostly mothers) who make purchasing decisions, choose models, read reviews, and place orders.
Positioning:
A brand of developmental Montessori products made of natural wood for home use, ensuring safe physical activity and independent play for children, simplifying the organization of useful leisure time for parents without gadgets.
Closest Competitors:
Key Competitive Advantages:
Price-quality ratio, eco-friendliness, safe materials, natural wood.
Banner 1 — “Final Winter Sale”
Main: the text should be readable and contrasting.
What should be depicted:
One product: choose from the assortment:
Background: Solid background in calm winter shades (soft palette).
Children (photo or illustration suitable for the chosen product).
Text Elements:
Title: “Final Winter Sale”
Subtitle: for example “Up to 40% off – only for a limited time!”
CTA: “Shop Now”
Atmosphere: warm, cozy, playful, family-friendly
This banner needs to be optimized for advertising
Advertising Banner 1.1
Product photo on a white background with playing children:
Product link: https://goodevas.com/products/montessori-4in1-climbing-set-pikler-triangle-arch-slide-board-and-cushion-for-toddlers-1-3-years
Text: SALE 40% OFF
THE WINTER SALE ENDS
PROMOTION ENDS ON MARCH 1
Advertising Banner 1.2
All the same as 1.1 just add the element: Strikethrough old price (186$) and new price (111.6$)
Banner 2 — “March 8 — Women’s Day”
Main: text should be readable and contrasting.
What should be depicted:
One product that does not repeat from banner 1
Children suitable for the scene (photo or illustration)
Background: interior of a bright room with festive details or pastel, soft feminine colors (pink, beige, soft green)
Text Elements:
Title: “Special Women’s Day Sale”
Subtitle: for example “Up to 45% off – celebrate with us!”
CTA: “Shop Now”
Atmosphere: festive, warm, gentle, family-friendly
This banner needs to be optimized for advertising
Advertising Banner 2.1:
Product photo on a white background with playing children:
Product link: https://goodevas.com/products/montessori-4in1-climbing-set-pikler-triangle-arch-slide-board-and-cushion-for-toddlers-1-3-years
Text: SALE 45% OFF
For example: Special Women’s Day Sale
PROMOTION ENDS ON MARCH 14
Advertising Banner 2.2
All the same as 2.1 just add the element Strikethrough old price (186$) and new price (111.6$)
Design Style:
Playful, child-friendly, visually appealing to parents.
Fonts:
Main: News Plantin
Secondary: Harmonia Sans Pro Cyr
Formats and Sizes:
Main: 2440 × 1000 px (desktop), 770 × 1180 px (mobile version)
Banner sizes for advertising
1080 × 1080 px
1080 × 1350 px
1080 × 1920 px
1920 × 1080 px
1200 × 628 px
600 × 600 px
Note: the call-to-action button is not needed on smaller formats — text and product are sufficient.
Placement:
Additional:
Product photos: https://sites.google.com/goodevas.com/contentstock/goodevas?authuser=1
Important: there are many informational reasons, and we are interested in further cooperation with the designer for future banners.
References are attached.
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Aleksandr Boyko
19 February
Хотелось бы более интересные варианты баннеров чем те, которые я опубликовал в референсах
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Yuliia L. 20 FebruaryПодскажите,правильно ли поняла - по завершению конкурса всего нужно будет предоставить файлы 2 основных баннеров (десктоп + ресайз для моб. версии) + для рекламы баннеры 1.1, 1.2, 2.1 и 2.2 каждый в 6 ресайзах? Т.е. всего 24 файла баннеров для рекламы + 4 файла основных 2 баннеров, итого 28 файлов?
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Yuliia Prachuk 21 FebruaryЯкщо можна прореагуйте будь ласка на роботи, щоб ми могли скоригувати банери і краще зрозуміти ваше бажання! Дякую.