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Company Name: Mebliteka


Company Activity:  Online furniture store of all categories, types, and styles, from A to Z


Product/Service Description: Online store selling furniture, a large assortment of products approximately 40000 and more than 40 manufacturers currently available for purchase


Target Audience Profile: 

Everyone who needs furniture, no restrictions


Main Competitive Advantages of the Company/Product/Service: 

Wide selection, fast delivery, the most advantageous prices in Ukraine


What elements should the logo consist of? 

  • only the original corporate lettering
  • corporate lettering and a graphic element


Should the logo be bilingual or trilingual?

No


Does the company have a slogan that needs to be added to the logo?
Mebliteka. From classic to high-tech!

The slogan conveys that we offer all types of furniture


Is the logo being created for the first time or has it existed before and is currently being recreated – rebranding?

For the first time


Are there preferred main colors? If so, which colors do you prefer? 

Need to select corporate colors


In what format would you like to receive the output material? 

Svg, PSD, PNG


Please provide any additional information you consider important.

The winner will be offered to create a brand book based on the chosen logo.
A website design will also be needed.
Updates
Update #1

Do not use the letter M as the main image for the logo!

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13 November 2022, 14:31
Update #2

According to the options provided by the performers, some points have become clear:
The logo should be the word "Mebliteka" in a nice font and in the brand colors, combined with the slogan "from classics to high-tech"
And we need the brand symbol that will be associated with our brand.
The brand "Mebliteka" is a combination of two words "Mebli" and part of the word library "teka" which speaks about a large selection of furniture, this is also emphasized by the slogan "from classics to high-tech"

For example, as implemented in the store D u b o k.ua
there is the brand name written as Dubok and the brand symbol "acorn" which is used in the favicon or social networks and serves as an association with the brand

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13 November 2022, 20:01
Update #3

We are considering the idea of using an owl as a favicon and logo.
The association with the owl, which has been a symbol of wisdom in all cartoons and books, often played the role of a teacher or librarian.  
Example:image

If you have ideas, feel free to share.
It is also not necessary to focus solely on the owl; you can provide your ideas for consideration!

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17 November 2022, 14:17