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Company Name:  Ukrchim


Company Activity:  Online store selling chemical products 


Description of Products / Services: Sale of specialized chemical products based on new technologies for B2C, small and medium businesses. 


Distribution Channels and Sales Geography: without restrictions 


Target Audience Profile: B2C and B2B, hard to say 


Existing or Proposed Positioning:  positioned as a product based on the latest technologies 


Closest Competitors: Ukrorgsintez 


What elements should the logo consist of?

  • only original corporate writing
  • corporate writing and graphic element 


What word or phrase will be used in the logo? UKRCHIM


Should the logo be bilingual or trilingual? English-speaking 


If the company has a slogan or tagline that needs to be added to the logo? Chemistry for you 

SPECIAL CHEMICALS  FOR YOU


What should be depicted in the logo? There should be an association with chemistry

 

Is the logo being created for the first time or has it existed before and is currently being recreated (rebranding)? denovo


Indicate if it is necessary to maintain continuity of the logo (the new logo recognizes features of the previous one). no 


Are there basic colors or a preferred color scheme? yes. The colors of the website logo www.otava.ua 


What should the logo be like?

  • simple, concise
  • minimalistic
  • image-based, status-oriented
  • modern
  • abstract
  • technological


In what format do you want to receive the source material? in all possible formats for further use


Provide any additional information you consider important.

Should read well in reduced size and black-and-white version
Updates
Update #1

It is desirable for the logo to be associated with chemistry and the store. 

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21 November 2018, 18:54
Update #2

лого 

SPECIAL CHEMICALS  FOR YOU

21 November 2018, 21:08