Contest translated automatically. Log in or register, to view the original

Technical assignment for the development of boards
New shopping center Mercury (not yet opened)
This will be a shopping center.
On the first floor there will be: a supermarket, pharmacy, NP, outlet, electronics stores, household chemicals.
The second floor is for finishing materials and everything for repairs.
The third is for furniture.

The fourth - a children's entertainment center and children's stores.
We will actively advertise the main three floors. Which will include: furniture, everything for repairs, and a children's entertainment center ))


Task: to develop a series of boards with a unified storyline, but highlight separate directions: furniture, tiles and plumbing, doors, flooring, and separately the children's entertainment center.

Language – Ukrainian.


Communication goal: to inform the target audience that a new shopping center has opened in their area and to familiarize them with the main categories of goods.

 

Specifics The Mercury shopping center is the largest offline aggregator of medium+ and premium goods in the category «Everything for the home» in the Kotovsky settlement. Mercury provides categories of goods from wall finishing to furniture.

Website: currently in development 


Mandatory attributes: Mercury logo (attached to the assignment).

Slogan "Everything for the home".

Address: Semena Paliya St., 99v

 

Story wishes: each board should represent one category of goods: furniture, tiles and plumbing, doors and flooring (can be separated), children's entertainment center. 

Stock images can be used. 

Do not overload the boards with unnecessary text! They should be bright, attractive, and it should be clear that these goods are available in this shopping center.

Emphasize the shopping center logo to get accustomed to the new shopping center.


Technical requirements:

Board size: 300x600 cm

File resolution: 70+ dpi

Please send previews and mockups.
Applications1