Company Name:  Parts Finder Q 

Company Activity:  Sale of spare parts for various types of machinery!  

Distribution Channels and Sales Geography:  Online store in the USA, pickup from the warehouse is possible

Target Audience Profile:  Companies, Small Businesses, Equipment Owners, Equipment Drivers, Manufacturing Industry Companies, Construction Industry Companies, etc. 

Existing or Proposed Positioning:  

Closest Competitors:  https://www.finditparts.com/, https://s1partscenter.com/, https://www.fleetpride.com/, https://buyparts.online/ 

Main Competitive Advantages:  Speed of service, product quality, 1-year warranty, speed of packaging and shipping, possibility of shipping within 1 day, access to pick up goods at the warehouse, wide range of products. Possibility of returning goods within 30 days. 

What elements should the logo consist of 

The logo should not consist of letters as an abbreviation, except for the letter Q, which can be worked with. Orientation - Gear. Circuit board - microchip,  but it should not be a direct gear or board, but should embody conciseness and strictness.
The logo should convey the meaning that this is a very broad-profile online store.

What word or phrase will be used in the logo?  

No 

Should the logo be bilingual or trilingual?  

No 

If the company has a slogan or tagline that needs to be added to the logo?  

The letter Q can symbolize Magnifying Glass, Search, Quality, Speed, Request, Quantity, Quantum 

What should be depicted in the logo?  
There is no understanding of how it should look at the moment 

Are there basic colors or a preferred color scheme?  
This can be used for the color scheme 1E2E3E,  FF0045

What should the logo be like? 

• simple, concise
• minimalistic
• monochrome - possibly 
• bright
• three-dimensional elements
• carefully drawn images with detailing of small details, etc., so that it is visible in the browser 
• image-based, status-oriented
• dynamic
• modern
• abstract
• technological

What brand do you consider successful in this category of goods or services, and why?  

Are there any undesirable elements to use in the logo? 

No 

In what format do you want to receive the source material?  

AI, SVG, PNG