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Company Name:

edu-do.com 

Planned launch date of the website and company January 2018


Company Activity:

Sending students for higher and postgraduate education abroad. Language courses abroad.


Description of Products/Services:

Selection and assistance in choosing a country/university for higher or postgraduate education. Submission of documents to the university, visa processing, accommodation, and

support during the learning process.

Selection and sending to summer language camps. Choosing a country, visa processing, and accommodation.


Target Audience Profile:

11th-grade children. 5th-year students. People around 30 years old wishing to obtain specialized education abroad. 

There is no gender division. However, decisions for children are mostly made by parents, particularly mothers. 


List the nearest competitors:

http://www.study.ua/

https://dec-edu.com

https://karandash.ua/


Describe the main competitive advantages:

The product and list of universities are similar. The main advantage is the reputation gained over time in the market.


What word or phrase will serve as the logo?

Do education


Should the logo be bilingual or trilingual?

Not necessarily


Distribution channels and sales geography:

Ukraine


Is this the first logo being created or has it existed before and is now being recreated?

First logo of the company

Updates
Update #1

What word or phrase will serve as the logo?

Do education


The logo does not necessarily have to be a phrase. 

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6 December 2017, 12:56
Update #2

http://edu-do.com/ - uploaded the draft of the website. 

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6 December 2017, 13:31