A character is needed for use on the product label (https://www.amazon.com/dp/B01DTKV4PW?psc=1) and on promotional materials. The product is a foam mat for storing fruits and vegetables in the refrigerator.
The character can be a vegetable/fruit or preferably a group of vegetables and fruits.
The idea is that without the mat, they feel uncomfortable and are sad, but with the mat, they enjoy it and praise it in every way.
The character will be placed:
- on the label either as just a drawing or as a narrator about the benefits and features of the product;
- on an insert inside the packaging. It will ask for a review, offer a discount on repeat purchases, etc.
- on the website.
The product is sold in the USA and the customers are American housewives. The character should evoke positive emotions, possibly make them laugh.
Any ideas you have for using the character are welcome. Jokes, poses, situations - there are no restrictions.
The winner will receive orders in the future as the product line develops or for creating various promotions for holidays or events.
