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It is necessary to create a logo for a party group, entertainment trips.


Company name, what the logo should consist of:  

SECRET WEEKEND by Don Clavel

on social media it will be under the name 'secret.weekend', so it might also be:

SECRET.WEEKEND by Don Clavel

Case (uppercase, lowercase) does not matter, it just shows the concept.


Don Clavel himself: https://www.instagram.com/stephaneclavel/

The logo should be as bright as Don Clavel himself, the brightness can be seen from his clothing 😉


Company's area of activity:  

Parties, trips abroad with a sports focus. Fun, dynamic-energy.

An example of such a trip: https://youtu.be/KeTcrCqle30 


Distribution channels and sales geography:  

Mainly - social media: Inst, FB.... It will be used to promote the brand 'Secret Weekend'

There will also be standing signs with the logo at various parties and events defining the party.

And printed invitations to the party with the logo on beautiful paper with text like:

"You've been invited to SECRET WEEKEND, show up next Saturday (14.11) 10am at the private jet terminal with your international passport, that's all you're allowed to know."


What word or phrase will be used in the logo?  

SECRET WEEKEND or SECRET.WEEKEND

If the company has a slogan or tagline that needs to be added to the logo?  

by Don Clavel


What should be depicted in the logo?  

Essentially the inscription itself. 


Are there any basic colors or preferred color schemes?  

No ideas yet regarding the color scheme


In what format do you want to receive the source material?  

AI, PS, png.


Provide any additional information you consider important.  

It is important to understand that the logo will be promoted in the global market and will ultimately be very recognizable, as there will be a very powerful advertising campaign.