Contest translated automatically. Log in or register, to view the original

Good afternoon!


We would be happy to receive your proposals for a new logo for a new company. We are planning a product line for this brand and hope for a long-term partnership with the winner (business cards, signage, flyers, etc.)


Company name:  


MP Detailing 


MP - the initials of the owner


Company activity:  


Detailing center.


Description of products/services:  


Full care and detailing of vehicles. Polishing, ceramics, dry cleaning, films, etc.


Distribution channels and sales geography:  


City of Ottawa, Canada.

The logo will be part of the signage, outdoor advertising, interior, a key part of the corporate identity, uniforms, documentation, seals, and the main essence of the brand identity.


Target audience portrait:  


Our client cares about the longevity and preservation of their vehicle, prioritizing the quality of services. Our clients include both owners of very expensive and unique cars and owners of any other means of transportation who value top-notch care.


Existing or proposed positioning:  


Quality and safe car care. Expensive, long-lasting, high-quality. We provide detailing services, not car washes.


Closest competitors and their logos:  


image



image


image


image


image 


What elements should the logo consist of? 

  • from the corporate writing and graphic element


What word or phrase will be used in the logo?  


Name - MP Detailing


Should the logo be bilingual or trilingual?  


Only in English + graphic element


What should be depicted in the logo?  


We want the logo to reflect the company's activities - polishing, car, quality.


We like west coast graffiti 


image

image


We are doing a major renovation in the new premises and, of course, want to develop a corporate style for the logo and add stylized details to the interior.


Is the logo being created for the first time or has it existed before and is currently being recreated (rebranding)?


The logo is being created for the first time.


Are there basic colors or a preferred color scheme?  


We are open to suggestions. 

We like black + white + add another color. Bright colors and their variety are also appealing.


What should the logo be like? 

  • bright and memorable
  • stylish (creating style, whether retro, modern cars, etc.)
  • three-dimensional elements
  • carefully drawn images with detailing of small elements, etc.
  • image-oriented, prestigious
  • dynamic


Which brand do you consider successful in this category of goods or services, and why?  


Just as an example of a well-maintained style.


imageimage


Are there any undesirable elements for use in the logo?  


All Canadian symbols (maple leaf)

People, hands


In what format do you want to receive the source material?  


**psd, tif, *eps, *jpeg