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Company Name:  

Diardi


Company Activity:  

Premium clothing manufacturer with its own boutiques


Product/Service Description:  

Production of premium quality clothing.


Distribution Channels and Sales Geography:  

CIS, boutiques


Target Audience Profile:  

Wealthy individuals aged 25-35.


Existing or Proposed Positioning:  

Premium segment


Closest Competitors:  

Louis Vuitton, Gucci, Dolce & Gabbana, Versace


Main Competitive Advantages:  

None


What elements should the logo consist of (remove unnecessary items)?

  • from a signature writing and graphic element
  • that can be placed on clothing (sewn/glued/made of metal for zippers), as well as placed on the website.


What word or phrase will be used in the logo?  

The company name probably DIARDI 


Should the logo be bilingual or trilingual?  

Yes, English and Russian


If the company has a slogan or tagline that needs to be added to the logo?  

Can add "The best way to predict the future is to invent it"


What should be depicted in the logo?  

I can only rely on your imagination, but a person should be proud of the logo and feel elevated.


Is the logo being created for the first time or has it existed before and is currently being redesigned (rebranding)? (for rebranding, add an image of the current logo) 

Being created for the first time. 


Are there basic colors or a preferred color scheme?  

No.


What should the logo be like? 

  • carefully drawn images with detailing and so on.
  • image-oriented, status-oriented
  • dynamic
  • modern
  • childish/cartoonish
  • abstract
  • technological


What brand do you consider successful in this category of goods or services, and why?

I don't even know.


Are there any undesirable elements to use in the logo?  

No.


In what format do you want to receive the source material?  

In the maximum format, so that it can be placed on the website and reduced copies for the same dog on the zipper.
Updates
Update #1

Please send the works along with examples of how the sign will look in the boutique, on clothing, and on the bag, as cool performers do. Thank you.

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13 March 2022, 16:52
Update #2

The above update will help to more objectively choose the winner. There were some good works, but due to the lack of visibility on how it would look - it had to be rejected.

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13 March 2022, 16:58
Update #3

We only do it in English.

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14 March 2022, 13:04