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We are looking for an illustrator to develop a charismatic mascot character — an animal that will become the symbol of our clinic and a friend for our little patients. The goal is to make visits to the doctor comfortable and the brand recognizable and emotional.

Who we are:

A modern medical clinic in Chernivtsi. Our approach is based on evidence-based medicine, modern equipment, and sincere attitude. We break stereotypes about "scary doctors" and maintain an active, lively blog.

Be sure to familiarize yourself with our style on Instagram: dr.yatskiv — it is important for us that you feel our atmosphere and color palette.

What we are looking for:

• Character: An animal (dog, cat, raccoon, panda, lion, etc. — suggest your creative option). It should be unique, not resembling well-known cartoon characters.

• Style: Modern 2D drawing (sticker-like, cartoonish), concise, bright, yet stylish. The character should be easily readable on various media (from a phone sticker to a banner).

• Main feature: "The kindest eyes." The mascot should evoke trust and a smile, radiating warmth and confidence.

Task for the contest (what should be in the final layout):

We need to see the character in 4 main situations:

1. "Our Doctor" (Medical Avatar): The mascot in medical attire (coat or suit). A stethoscope may be around its neck. The pose is confident, friendly, ready to help. This is the main image for our profile.

2. "Health Superhero" (For stickers): The mascot in a heroic pose (but without aggression) or showing the gesture "Cool!" / "Like". This is the main sticker that a child receives after the examination as a reward.

3. "Lifestyle Blogger" (For Reels/Stories): The same animal, but without medical attire. It is holding a phone or camera, hinting at filming an unboxing or review.

4. "Linear Outline" (For coloring): Just a black-and-white outline of the character for printing on children's coloring pages.

Technical requirements:

• Vector format (AI, EPS, SVG) — mandatory.

• Raster copy (PNG with a transparent background).

• Compliance with our brand's color palette.



Updates
Update #1

Www.lor-likar.com

Clinic website

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8 April, 7:35