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Company Name:  Enterra s.r.o.

www.enterra.sk


Company Activity:  product sales, official dealer in Slovakia, service provision


Description of Product/Service Categories:  

Sale of agricultural drones, sale of trailers for agricultural drones, sale of other drones, provision of services for applying substances with drones


Distribution Channels and Sales Geography:  internet, direct sales to manager, thematic exhibitions, open days, pilot training. Slovakia, Poland, Czech Republic


Target Audience Profile:  male, 20-60 years old, involved in agriculture, farmer, interested in new technologies (drones)


Existing or Expected Positioning:  

Innovation in agriculture


Closest Competitors:  

None


Main Competitive Advantages of the Company:  

Innovation, responsiveness, expertise


Is the logo used in a two- or three-language version?  No, the company logo contains only the company name, and is always written in Latin letters.


Does the company have a slogan or tagline that needs to be added to the logo?  

Slogan — «Innovation and Efficiency». It is indicated only on products that have a lot of free space.


When developing the corporate style, should the basic colors of the logo be used or can the color palette be expanded?  

It can be expanded, preferably dark colors, we will add screenshots of the website and current business cards in the files.


What image of the company should be conveyed through the corporate style (remove unnecessary points)? 

  • strength, stability of the company
  • solidity, respectability
  • evolution, development, uplift;
  • dynamics, forward movement<!-- li-->
  • modernity, innovation


What corporate style carriers need to be developed? 

  • business card (corporate)
  • letterhead
  • euro envelope (DL)
  • folder
  • PowerPoint presentation templates (title page, slide template)
  • badge
  • notepad
  • pen
  • mug


In what form would you like to receive the output material?  

In standard formats necessary for transferring them to the product manufacturer, which he can easily use.


 Please provide any additional information you consider important.  

Agriculture is quite a conservative topic, but it is currently undergoing a revolution. More and more technologies are entering this field (the use of drones and other high-tech means).  The design needs to reflect modern trends, but must definitely intertwine with our website. 

Also, for reference, I will attach a business card and a photo of the merchandise we are currently using:
https://www.enterra.sk/shop/
Updates
Update #1

Logo in Vector

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12 February 2024, 15:58
Update #2

A little pressed for time, but today I plan to add updates. (texts and accents:)). There will be a doc file, so please wait a bit with proposals for those who planned to submit in the near future. 

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15 February 2024, 14:53
Update #3

Highlights: minimalism, modernity, artificial intelligence.
The field of agricultural drones (photography, analysis, spraying) is very young but is developing at a very fast pace. In a year or two, there will be a revolution in their application, and artificial intelligence will definitely be involved. It is necessary that the design also clearly indicates that our company operates in the agricultural market and implements the latest technologies.  

Texts that will be on the materials:

  • business card (corporate) - logo, QR code linking to the website, website address, Name and Surname, position, phone, email, company address.
  • letterhead - logo, QR code linking to the website, slogan Inovatívnosť a efektivita (Innovation and Efficiency)
  • euro envelope (DL) - logo, QR code linking to the website, and where the sender's details can be written immediately to avoid writing them by hand or printing them later:
    Enterra s.r.o.
    Priemyselná 6114
    071 01 Michalovce, Slovakia  
    www.enterra.sk
  • folder
    front side – logo, slogan
    left spread – logo, message from the owner Naším cieľom je prinášať inovácie a efektívnosť do všetkých odvetví, v ktorých pracujeme (Our goal is to bring innovation and efficiency to all sectors in which we operate), and a space for a signature  (see example below photo1),
    right spread – nothing, just design, there will be space for fixing a business card

back side – QR code linking to Google reviews  , company details, contacts, links to social networks (see below photo 2)


  • PowerPoint presentation templates (title page, slide template) - logo, possibly slogan (not mandatory)


  • badge – logo, employee photo, surname and name, position.

  • notepad – currently only logo and slogan, we will not be ordering notepads in the near future.


  • Pen - logo


  • Mug – logo, possibly slogan

    imageimage
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15 February 2024, 17:18
Applications9