Contest translated automatically. Log in or register, to view the original

Company activity: production of eco-friendly products and souvenirs

Product / service description: handmade soap

Target audience portrait: modern youth and people who use eco-products

Sales regions: west and south of Ukraine

Describe the main competitive advantages: naturalness and organic composition

Product description: handmade soap, made from natural oils, gently cleanses and cares for the skin. Very beneficial.

Brand name: Sapo, organic

Price segment: above average

Duration of product presence in the market: permanently

Advantages of your product: naturalness, organic, usefulness

What are the benefits of purchasing the product? A souvenir that can be used beneficially

Is the packaging being created for the first time or do you have an existing option? For the first time

List the formats of packaging on which the design concept will later be distributed: A0

Formulate the main task of the packaging design: Modern, full-color, colorful packaging that you would want to eat. Yes. I want my packaging to be desired to be eaten.

Basic colors: 8 types of packaging, 8 colors

What information must be included on the front side of the packaging? Brand name, soap name