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  1. Freelancers

Nataliia K.

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Nataliia hasn't been on the service for a while.
But on Freelancehunt, there are also 1648 freelancers in category Social Media Advertising, who will professionally and timely complete a project of any complexity.

Ukraine Kyiv, Ukraine
1 year back
Available for hire available for hire
on the service 5 years
Freelancer Nataliia K. — Ukraine, Kyiv. Core skill — Social Media Advertising

Rating

Successful projects
No data
Average rating
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Rating
131

Language proficiency level

Українська Українська: fluent
English English: advanced
Русский Русский: advanced
Español Español: pre-intermediate

Skills and abilities

Design & art

Services

Photo, Audio & Video


Promotion

Portfolio


  • CASE "WHITE GOOSE Outerwear Store"

    Social Media Advertising
    CASE
    I have been working with White Goose stores for over 5 years.

    Point A:

    … - Recently created store with 1000 followers.
    - 2-3 inquiries per day.
    - Few sales.

    Over 4 years, we have faced numerous updates on Facebook and bans. Therefore, we had to promote using purchased accounts and an anti-detect browser.

    Point B:

    - Expansion and opening of stores in Europe.
    - +20,000 real followers from advertising.
    - 40-50 inquiries per day.
    - Cost per inquiry $0.50-$0.70.
    - CTR always maintained above 4%, indicating correctly targeted audience, offers, and triggers.
    - 3-5 sales per day totaling from 5000 UAH.

    Implementation:

    1. Launch strategy preparation:
    - Conducted detailed analysis of target audience and competitors.
    - Audience segmentation by needs and solutions.
    - Created creatives for each funnel stage.
    2. Advertising account setup:

    Since the client lost their Business Manager and Facebook page, we decided to proceed as follows:

    - Purchased a Facebook account from an arbitration seller.
    - Connected the account to an anti-detect browser.
    - Set up proxies.
    - Created a new Business Manager and advertising accounts.
    - Connected a new bank card.
    - Configured advertising campaigns before launch.

    Promotion strategy choice:

    To maximize sales through the Instagram store, I chose the "Engagement (Messages)" and "Promotions" objectives for some products.

    Creatives:

    https://drive.google.com/drive/folders/1-M79EI7vfPpAMmaUTIfXE5XkZXQ4tkJk

    Screenshots from the ad account (after 4 days of promotion):

    - Spent: $128.
    - Received: 201 targeted inquiries.
    - Average cost per inquiry: $0.64.
    - Sales: 5-7 sales per day with an average check from 5000 to 15000 UAH.

  • CASE "Real Estate"

    Social Media Advertising
    CASE
    Successful Story: How We Generated Leads and Sold Properties from the Developer in Kyiv and the Region

    Partnership period: since July 2023.

    … Client: a developer with more than 10 successful projects in Kyiv and Kyiv region.

    Tasks:

    - Generate at least 10 quality leads daily.
    - Ensure the sale of at least 2 properties per month.

    ---

    How we implemented the project:

    1. Social media preparation:

    - Developed scripts for Reels.
    - Filmed content at the client's properties.
    - Edited and adapted videos for the target audience.
    - Created and launched new pages on Facebook and Instagram.

    2. Promotion strategy development:

    - Conducted in-depth analysis of the target audience and competitors.
    - Segmented the audience by pain points, needs, and possible solutions.
    - Built a sales funnel with conversion through social networks.
    - Created over 20 video creatives in Reels format.
    - Property reviews.
    - Demonstration of developer advantages.
    - Videos addressing typical client objections.
    - Conducted a master class for the sales department on handling and closing inquiries.

    3. Advertising account setup:

    Since the client lost their Business Manager and Facebook page, a decision was made to proceed as follows:

    - Purchased a Facebook account from an arbitration farm.
    - Connected the account to an anti-detect browser.
    - Set up a proxy server.
    - Created a new Business Manager and advertising accounts.
    - Linked a new bank card.
    - Fully prepared advertising campaigns for launch.

    Promotion strategy choice:

    To effectively obtain phone numbers of potential clients, we chose the "Leads" objective via Lead Form as the fastest and most convenient way to transfer contacts to the sales department.

    Creatives:

    https://drive.google.com/drive/folders/1wBbWULIHYjSFN_JU-gYfJRLem2J1Ti0X?usp=sharing

    Important:

    Before launching the Lead Form, we properly configured the advertising account and the form itself to avoid receiving fake applications (bots). How to do this correctly is detailed in training or consultations. For each property, a separate Lead Form was created for request segmentation.

    Results for the first 2 months:
    - Spent: $1956
    - Received: 750 targeted inquiries (phone numbers)
    - Average cost per inquiry: $2.61
    - Result: sales plan was achieved.

  • CASE "Volleyball School"

    Social Media Advertising
    CASE
    Successful Case: How we filled gaming teams with new participants and gained 24K live audience in one month of promotion

    Client: Volleyball school network in Kyiv for adults and children.

    … Task: Generate at least 5-7 quality leads daily, increase followers and brand awareness, fill gaming groups with new people.

    Implementation:

    1. Preparation of social media before launch:
    - Created Instagram page from scratch.
    - Created TikTok page from scratch.
    - Developed scripts for Reels and content plan.
    - Filmed content at client’s locations.
    - Edited content.
    - Designed Instagram page.
    2. Preparation of launch strategy:
    - Conducted detailed analysis of target audience and competitors.
    - Segmented audience by pain points, needs, and solutions.
    - Developed a funnel leading potential clients to sign up for training.
    - Created over 30 creatives in Reels format demonstrating client needs, solutions, and advantages of the volleyball school.
    3. Preparation of advertising account:
    - Created from scratch Business Manager, advertising accounts, and configured them.
    - Created from scratch Business page and populated it.

    Promotion strategy choice:

    Instagram: To effectively encourage sign-ups for trial training, we decided to use Objectives: Leads and Engagement (messages).

    TikTok: To promote the brand and attract new clients, over 20 scripts were developed, considering TikTok’s algorithm features and video recommendations.

    Creatives:

    https://drive.google.com/drive/folders/1zErxnq5VsLj4XrXN_l-05r5TZRdVL-k4?usp=sharing

    Social networks:

    - On Instagram, gained 1K followers.
    - On TikTok, gained 24K followers and video views ranging from 200K to 7 million. Regular appearance of videos in recommendations.

    Results of Facebook/Instagram targeted advertising:
    - Spent: $998.
    - Received: 520 targeted inquiries.
    - Average cost per inquiry: $2.
    - Result: full sign-up for games from Monday to Friday in more than 5 Kyiv schools.

Activity

  Latest proposals 6
Setup and support of advertising on Instagram and TikTok
404 USD
Targeting settings from Facebook to Instagram niche furniture on order
225 USD
Настройка и запуск кампании по лидогенерации в фейсбук
56 USD
Таргетинг Инстаграм финансовый рынок
67 USD
Настройка рекламы в соц. сетях
34 USD
Сделать рекламные креативы
11 USD