Ruslan Vasyutin
Rating
CV
KEY COMPETENCIES
- HR management
- Business psychology; coaching, training
- Top Management (Commercial and Non-Profit)
- Organization Development, change management
- Marketing Communications
- International Business-Projects
EDUCATION
2007 – 2009 Economics of Enterprise, Kyiv National Economic University
1996 -2000 Ph.D. in Psychological Sciences, Academy of Education of Russia, Moscow, Russia (degree officially approved in the U.S.A.)
1997-1998 Brand Management and Marketing Management, Orkla Brand School, Oslo, Norway
1991-1996 Practical Psychology, (Honors for Excellent Studies), Zaporizhzhia State University, Zaporizhzhia, Ukraine
1988-1991 Military Pedagogics and Psychology, Riga Military Academy, Riga, Latvia)
1996-2004 Additional professional training programs in Ukraine and abroad (Business Coaching, NLP, Scrum, etc.)
PROFESSIONAL EXPERIENCE
Standard One Ukraine, Kiev, Ukraine (real estate) 02.2019.-11.2019.
Vice-Commercial Director
Established sales channel in China
Established successful cooperation with local and international mediators
Organized successful cooperation with European Business Association
Worked out the project of Corporate Training Center
Freelancing from 09.2017.
Creation and development of the corporate training-motivational center: www.gli.com.ua
Executive and business coaching, consulting, business-training: www.rvasyutin.com
FinTech startup: www.datarius.io
Non-profit organization: www.dcp-help.com
KNIAZHA LIFE Vienna Insurance Group (former Jupiter Life) Kiev, Ukraine 12.2006-09.2017.
Chairman of the Board
20 times increase in sales volume (up to UAH 76 mln) on the background of permanent positive financial results.
Created a professionally independent organization with a deep level of delegation.
Implemented Corporate Academy as a competitive system of additional motivation of sales-partners.
Integrated the company intensively to VIG (organization, communications, methodology and compliance, reputation).
Managed the successful merger of VAB Life.
Managed successful re-branding from Jupiter Life to Kniazha Life.
Created a highly professional team.
Managed to establish successful cooperation with more than 40 sales-partners.
Realized the program of corporate social responsibility in cooperation with DCP Help public organization.
Provided merger of back-office functions with Kniazha Non-Life (internal audit, legal support, investment management, maintenance).
Managed the implementation of BPM Online CRM system.
LIFESERVICE Ltd., Kyiv, Ukraine 02.2006-11.2006
General Director
Started the company from “zero level” and managed all aspects of the Company’s activities.
Performed regional distribution development (opened branch offices in Donetsk and Mykolayiv).
Created and implemented the concept and model of Integrated Individual Financial Consulting.
Originated and developed strategic cooperation with ALICO AIG Life and other financial services providers.
ALICO AIG LIFE, Kyiv, Ukraine 01.2005-01.2006
Local Chief Executive-Head of Marketing Department
Worked out and implemented national marketing programs (competitive and consumers’ behavior research, image and product advertising; sales promotion, PR, event management, direct agency sales force and broker partners’ motivation programs).
Repositioned and developed the brand (brand became an absolute market leader).
Optimized of corporate training and marketing materials production systems.
Opened branch offices in Zaporizhzhe, Dnepropetrivsk, Donetsk, Odesa, Kharkiv.
DIAMANTBANK, Kyiv, Ukraine 2004
Head of Corporate Marketing and PR
Managed corporate marketing of the Bank and subsidiary companies (Insurance, Leasing, and Development)
Created corporate marketing methodology and budgeting.
Worked out and launched marketing communication campaigns (advertising, PR, Sales-Promotion).
Provided marketing support to regional branch-offices.
ORANTA National Insurance Company, Kyiv, Ukraine 2001-2004
Head of Marketing Department, HR Department Supervisor
Managed corporate marketing reengineering, developed renewed ORANTA brand.
Created and managed corporate Marketing and HR Departments.
Worked out corporate marketing budget and managed all corporate marketing communications programs including brand management, advertising, sales promotion, regional marketing with branch offices, public relations, national customers service center, corporate web-site, and corporate newspaper.
VEKSEL-FSA INSURANCE COMPANY, Zaporizhzhia, Ukraine 2000-2001
Senior Officer – Marketing and Human Resources
Developed strategic marketing plan and managed the programs designed to support strategic initiatives.
Developed and managed the marketing and human resources departments.
Developed and implemented all advertising and public relations projects.
INDUSTRIALNOYE ZAPORIZHZHIA - ORKLA MEDIA GROUP, Zaporizhzhia, Ukraine 1999-2000
Vice President / Director of Marketing, Board Member
Managed five departments for one of the country’s largest Daily Independent Newspapers (Market Research, Advertising, Sales, Classifieds, and Distribution).
Developed strategy and marketing concept designed to increase the circulation of the newspaper and its products.
EQUIPAGE-5 ADVERTISING AGENCY, Zaporizhzhia, Ukraine 1998 - 1999
Head of Marketing Department
SLAVUTYCH BREWERY (BALTIC BEVERAGES HOLDING AB), Zaporizhzhia, Ukraine 1996 - 1998
Marketing Manager
PUBLIC ACTIVITY
DCP HELP Non-Profit Public Organization, Kyiv, Ukraine since 2016
Founder, Director
Created the organization from the idea to international project, managed cooperation with local and international partners.
Created and managed series of public and charity projects: Rehabilitation Center “Future Together”; Inclusion Edu; Inclusion Consult; Inclusive Church Service and Sunday School; Social Entrepreneur Lab; Parents Mutual Support Club; Family Inclusion Development Studio; Accessible Professional Rehabilitation, and others.
Worked out and managed the VIG Ukraine Corporate Responsibility program including the development of a unique insurance program Reliable Guardianship for disabled people.
SCIENTIFIC WORK AND PUBLICATIONS
Co-author of 3 tutorials, author of more than 50 publications in Ukraine and abroad.
Author of technologies Reflective Video-Training and Reflective Business-Coaching.
Member of Kyiv Association of Psychologists and Psychotherapists.
Corresponding member of International Acmeology Academy.
Head of Ukrainian branch of International Institute of Reflective Psychology.
LANGUAGES: Fluent in English, Russian, and Ukrainian
Portfolio
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50 USD Business Coaching & Business Training
ConsultingReflective Business Coaching and Business Training