Serhii Kovalenko
Offer Serhii work on your next project.
Rating
Skills and abilities
Design & art
Portfolio
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Case: Info Business – Entrepreneur Courses
Lead Generation & SalesProject of Kazakh billionaire Margulan Seysembayev
The project is related to training current entrepreneurs and those who are planning to start their own business
They worked through different funnels – classic webinars with an average registration cost of $1, auto-webinars, and also selling the course cold through the sales department
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Advertising campaign metrics:
Total advertising budget – $31,324
Cost per result – $6.37
Link clicks – 14,092
Reach – 2,452,459
Results – 4,914
Impressions – 3,963,050
CTR – 0.4%
CPC – $2.22
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Case: Car accessories for e-commerce (Google Ads)
Lead Generation & SalesAdvertising budget: 477,000 UAH
ROAS: 1672%
Number of transactions: 591
Clicks: 257,000
… CPC (cost per click): 1.86 UAH
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Case: Google Ads ecommerce - online store Iwarm
Lead Generation & SalesAdvertising budget: 563,858 UAH
Sales: 1,438
Average sale value: 392 UAH
Clicks: 136,862
… CPC (cost per click): 4.12 UAH
ROAS: 5.3
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Case: Products for a beauty salon (Google ads)
Lead Generation & SalesAdvertising budget: 63,000 UAH
Sales: 1,496
Average sale value: 3,926 UAH
Clicks: 66,581
… CPC (cost per click): 2.86 UAH
ROAS: 30.89
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Case Beauty Salon - MY AESTHETICS
Social Media Marketing (SMM)LTV: > 6 months
Expenses: $3,785
Number of applications: 674
Cost per application: $3.5
… CTR: 1.5%
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Case of info business - entrepreneur courses
Social Media Marketing (SMM)The project of Kazakh billionaire Margulan Seisembaev is related to training entrepreneurs and those who want to become one, working through different funnels, such as webinars, where the average registration cost was $1, as well as auto-webinars and course sales in cold traffic with a sales department
Total expenses $31,324
Cost per result 6.37
… Clicks on link 14,092
Reach 2,452,459
Results 4,914
Impressions 3,963,050
CTR 0.4
CPC 2.22
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E-commerce case (online home goods store) iWARM
Social Media Marketing (SMM)Advertising budget – 200,307 UAH
Sales – 596
Price per sale – 336 UAH
Reach – 454,530
… Impressions – 2,064,394
Clicks – 48,426
CPC (cost per click) – 4.14 UAH
Client's task:
Develop advertising on Facebook and Instagram with a target ROAS of 5+.
Input data:
There was a website and Instagram. Previously, the client ran ads independently, but the results did not meet expectations.
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Course for farmers (case: info business)
Social Media Marketing (SMM)Total advertising budget: $1070
Leads received: 323
Average cost per lead (CPL): $3.3
Number of payments: 31
… Sales amount for the period: 546,100 UAH
Average check: $358.6
ROAS: 1053.1%
Activity
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Targeted advertising for the BEAUTY niche
300 USD
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Creatives for Meta advertising (ring gallery)
293 USD
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Music studio
293 USD
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Company audit, profile verification
293 USD
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SEO Setup + Advertising. Wordpress, selling goods 18+
15 142 USD
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Targeted advertising for a premium flower brand
293 USD
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SOS: looking for a marketer/targetologist (5+ years of experience) to save a fashion brand in Paris
349 USD
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Контент-менеджер + таргет для сторінок Inst/FB
293 USD
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Meta Ads Targeting Specialist (Instagram/Facebook) for advertising construction services in the USA
16 USD
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Перевірити налаштування аналітики, виправити помилки
113 USD
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