Tetyana T.
Offer Tetyana work on your next project.
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Offer work 
Ukraine
24 days 5 hours back
available for hire
on the service 1 year
Rating
Successful projects
Average rating
Language proficiency level
Українська: fluent
Русский: fluent
English: elementary
Skills and abilities
Outsourcing & consulting
Portfolio
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223 USD Grant from DALAN FUND for NGO
Project Management
#grantwriting #grants #fundraising
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223 USD Grant from UHF for NGO
Project Management
#grantwriting #grants #fundraising
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334 USD Preparation of a grant application for the Eastern Europe Fund — project "Be
Full cycle of preparation of the document package for the grant application: application form (Word and PDF), project budget, logical model, letter of agreement, recommendations, and draft materials. Total project budget — 1,476,666 UAH.
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223 USD Case Frame Houses Spain
Contextual Advertising
I was involved in setting up and managing advertising campaigns on Facebook for a company that sells frame houses in Spain. My task was to improve the effectiveness of advertising efforts: attracting the target audience, optimizing the budget, and increasing the number of leads.
During the process, various advertising creatives were tested and targeting was set up for potential clients. The result was improvements in engagement and an increase in interest in the product.
… The figures and results will be confirmed with screenshots from Facebook.
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223 USD Attracted applications for ophthalmic surgeries
Social Media Advertising
In a month of work, I developed and implemented a strategy for a highly competitive medical niche that allowed for a steady flow of quality leads at a cost three times lower than other audiences. My work also included solving complex technical issues with the client's business account that blocked the launch of advertising.
Task:
My task was to attract patients ready for lens replacement surgery for a well-known ophthalmic surgeon. The key goal was to achieve a consistently low cost per qualified application (lead) by filtering out the non-target audience.
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Problem:
Technical deadlock: The work began with the client's "buggy" business account, which did not allow for the launch of advertising due to constant Facebook errors with access rights and verification.
Audience uncertainty: There was no clear understanding of which audience was the most profitable: the patients themselves (aged 60+) or their adult children looking for solutions for them.
Solution (step by step):
Technical revival: I resolved all issues with the business account, which essentially allowed for the launch of advertising. This step demonstrates my ability to solve unconventional and complex technical tasks of the platform.
Strategic A/B Test: I launched two separate ad groups with different creatives targeting the "Patients 60+" and "Their Adult Children 35-55" audiences to gather objective data.
Analysis and optimization: After analyzing the initial results, I saw that the "Children" audience was generating leads three times cheaper. I immediately disabled the ineffective group.
Scaling: I concentrated 100% of the budget on the winning audience, which allowed for stable and predictable results throughout the entire month.
Activity
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Freelance project
223 USD
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Freelance project
67 USD
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Freelance project
445 USD
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Unlock the merchant center
111 USD
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Freelance project
89 USD
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Women's video review in Ukrainian
28 USD
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Freelance project
340 USD
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Freelance project
33 USD
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Target for the clinic
223 USD
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