Oleksandr Lanhlits
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Portfolio
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Marketer at Wiener Automotive (Porsche) / Königherz GmbH (DE)
Social Media AdvertisingI was responsible for the digital development of the business — from creating an online presence to building a marketing system.
What I did:
• Created websites and launched them from scratch
… • Promoted the business through various channels (Google, Meta, and others)
• Developed growth and positioning strategies
• Digitized the internal processes of the team
• Optimized the customer journey from the first contact to sale
Result:
• The business received a stable flow of customers from online channels
• Marketing became systematic and manageable
• The team started working faster and more efficiently due to digital processes
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Marketer at Viptamin Ltd. (Germany and EU)
Contextual AdvertisingRole: Digital Marketer
I was responsible for the growth of the e-commerce business: from strategy to daily marketing and analytics.
… What I did:
• Built and implemented a growth strategy in EU markets
• Managed advertising (Google, Meta) and scaled traffic using SEO
• Set up analytics and tracking (GTM, GA4)
• Improved the website and conversion (structure, offers, UX)
• Worked with economics: CAC, LTV, AOV, profitability
• Organized processes and coordinated the team
Result:
• Elevated the business to an international level
• Participated in the launch and structuring of the company in Malta
• Scaled revenue to ~€700,000
• Built systematic marketing instead of chaotic actions