Alyona Soroka
Rating
Skills and abilities
Programming
Portfolio
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Increase profits with DSA campaign
Contextual AdvertisingTask - Increase profits with the DSA campaign
Solution - Slightly increased the daily budget, errors for dynamic ads were eliminated, the audience of visitors to the site was added for search remarketing
The campaign expenditure increased by 25.84%, and the campaign income increased by 224,07%.
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Improvement of Dynamic Remarketing
Contextual AdvertisingImprovement of Dynamic Remarketing
Solution - Adding new steps to the curve of dynamic remarketing to return users to the site, elaborate creatives, adding the call text to action in the ads.
The total cost of dynamic remarketing campaigns increased by 23.27%, and the total income increased by 75.66%.
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Optimization of search campaigns
Contextual AdvertisingThe task is to optimize search campaigns
Solution - Suspension of keywords without conversions, processing search queries and adding new minus words
Campaign expenditure decreased by 32,87%, income increased by 27,05%.
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Reduction of trade campaign costs
Contextual AdvertisingThe task is to reduce the cost of a trade campaign without deteriorating its effectiveness.
Solution - The maximum click price is changed by groups, focusing on the control index max. and SS.
The campaign expenditure decreased by 74.25%, the income increased by 39.43%.
Activity
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Налаштувати рекламу в Google Ads
33 USD
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