Ganna Lebedchenko
Rating
Language proficiency level
CV
👋 Hello! I am a digital marketing specialist with over 4 years of experience.
📌 My path:
- Since 2020, I have been a marketer at a rehabilitation center: developing strategies, promoting services, working with content and advertising;
- For 2.5 years I have been working in an advertising agency and a rehabilitation center.
At the agency, I launched effective advertising campaigns in Google Ads and Meta Ads (Facebook/Instagram);
- For the last six months I have been freelancing, and this is my conscious choice.
💼 What I do now:
- Managing social media (content plans, posts, visuals);
- Designing and decorating presentations (Canva, PowerPoint);
- Creating and setting up chatbots (Telegram, Facebook, Instagram);
- Setting up targeted advertising on social media.
📊 I know how to think like a marketer, act like a designer, and launch like a targeting specialist. I work for the result, know how to hear the client and offer solutions for specific tasks.
📍I am open to long-term cooperation.
Skills and abilities
Programming
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AI & Machine Learning
from 5 USD for hour
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Bot Development
from 11 USD for hour
Design & art
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Banners
from 5 USD for unit
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Presentations
from 5 USD for hour
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Social Media Page Design
from 6 USD for hour
Promotion
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Email Marketing
from 7 USD for hour
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Social Media Advertising
from 180 USD for month
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Social Media Marketing (SMM)
from 180 USD for month
Portfolio
- All works 17
- Logo Design 1
- Banners 2
- Corporate Style 1
- Audio & Video Editing 1
- Presentations 7
- Social Media Marketing (SMM) 1
- Social Media Advertising 1
- Lead Generation & Sales 1
- AI & Machine Learning 1
- Bot Development 1
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17 USD #Banner for #targeted advertising. Project: Astrologer from Israel.
Banners#Development #banners for a test #advertising campaign on #Facebook
For the test advertising campaign, two banner styles were created to attract followers to the brand's page:
… Creative style — aimed at a younger audience (25–35 years).
Classic style — targeted at an older audience (45–65+).
Both options demonstrated high engagement rates within their target groups. The campaign confirmed the effectiveness of a segmented visual approach to reach different audiences.
#advertisingcampaign #facebookads #bannersforsocialmedia #targeting #graphicdesign #socialmedia #creativeDesign #classicStyle #audienceEngagement #designerPortfolio
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56 USD #Presentation for the network of convenience stores.
PresentationsThis #presentation describes the main aspects of the brand "Halya Baluvana" - a Ukrainian network of handmade semi-finished product stores.
The presentation aims to showcase "Halya Baluvana" as a brand that offers quality, tasty, and affordable semi-finished products that help Ukrainian families save time on meal preparation.
… #presentation #Presentation #PresentationTemplate #BusinessPresentation #CorporatePresentation #ModernPresentation #PowerPoint #PowerPointDesign #PPTXTemplate #StylishPresentation #SlideTemplate #PPTXTemplate #Slides #PresentationDesign #figma #canva #PresentationSlides #CreativePresentation #InformationVisualization #FinancialPresentation #PresentationTemplate #PresentationDevelopment #PresentationTemplates
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20 USD #Commercial proposal.
PresentationsThe task from the client is to create a commercial proposal that:
Stylistically aligns with the main brand presentation but does not duplicate it (the presentation in the portfolio was published earlier).
… Complements the presentation by expanding the information, while remaining a complete and autonomous document.
Has a clear structure that allows the purchaser to quickly familiarize themselves with both the brand and the commercial terms.
As a result, a document has been created that:
is consistent with the brand's unified identity;
contains a brief section about the company;
includes key advantages, product range, and cooperation terms;
maintains logical sequence and readability without the need to refer to the main presentation.
#commercialproposal #portfolio #branddesign #brandpresentation #proposaldesign #graphicdesign #developmentofCP #visualidentity #businessdocuments #designerportfolio
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27 USD #Presentation for the Ukrainian brand "Zdorovo".
Presentations#Presentation for a Ukrainian brand that specializes in the production of natural healthy food products.
Purpose of the presentation:
To create a professional, visually appealing, and concise presentation that can be sent to medium and large retail chains in Ukraine and Italy. The presentation should reveal the brand's philosophy, values, main products, and the advantages of collaboration.
…
Tone of communication: business, confident, with a focus on values and quality.
It is important to maintain the brand's corporate style (colors, logo).
Build a structure that logically presents the brand and products for buyers.
A separate emphasis on environmental friendliness and the use of solar energy.
#presentation #Presentation #PresentationTemplate #BusinessPresentation #CorporatePresentation #ModernPresentation #PowerPoint #PowerPointDesign #PPTXTemplate #StylishPresentation #SlideTemplate #PPTXTemplate #Slides #PresentationDesign #figma #canva #PresentationSlides #CreativePresentation #InformationVisualization #FinancialPresentation #PresentationTemplate #PresentationDevelopment #PresentationTemplates
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45 USD #Presentation for the webinar. #presentation
PresentationsThis #presentation was developed for a webinar dedicated to the application of #artificial intelligence in #marketing.
The goal of the project was to familiarize the audience with modern AI tools that can be used to optimize marketing processes, enhance the effectiveness of advertising campaigns, and improve customer interaction.
… /
#presentation #Presentation #PresentationTemplate #BusinessPresentation #CorporatePresentation #ModernPresentation #PowerPoint #PowerPointDesign #PPTXTemplate #StylishPresentation #SlideTemplate #PPTXTemplate #Slides #PresentationDesign #figma #canva #PresentationSlides #CreativePresentation #InformationVisualization #FinancialPresentation #PresentationTemplate #PresentationDevelopment #PresentationTemplates
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23 USD Presentation-proposal for collaboration for interior designers
PresentationsThe task from the client is to create a stylish and professional presentation for a collaboration proposal with interior designers.
The main objective is to engage potential partners, demonstrate the benefits of collaboration, and clearly communicate the terms of partnership.
… Requirements for the presentation style:
Minimalistic, modern, in line with the aesthetics of interior design. The color scheme should be in corporate style. Stylish sans-serif fonts (for example, Montserrat, Poppins, Roboto).
Use of visual elements at my discretion: Icons, photos, graphic elements to enhance perception.
Language of the presentation: Ukrainian.
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Banners for advertising in Google Ads
BannersBanners for advertising for a Korean cosmetics manufacturer.
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38 USD Presentation for the rehabilitation medical center_#presentation
PresentationsIntroductory presentation about the Gloria Medical Rehabilitation Center.
Goal: to familiarize potential patients with the main rehabilitation services and leading doctors of the center. To explain what documents need to be prepared and other information.
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61 USD Development of a chatbot for the rehabilitation center "Gloria"
Bot Development1. Goals and objectives of the chatbot
The main goal of the chatbot is to automate the process of scheduling procedures, providing necessary information about preparation for rehabilitation, as well as improving service quality through feedback collection.
… Main tasks:
Scheduling procedures
Providing information about documents and a list of rehabilitation services
Improving service level
Collecting feedback
2. Functionalities of the chatbot
Scheduling for rehabilitation
The chatbot allows patients to schedule procedures.
Information about procedures
Provides users with a complete list of rehabilitation procedures, as well as instructions for preparing certain documents.
Collecting feedback and evaluating the center's performance
Patients can leave feedback or suggestions for service improvement. A quick evaluation of the center's performance is also available at three levels:
Good
Satisfactory
Poor
Automatic data storage in Google Sheets.
All information about appointments, evaluations, and feedback is automatically stored in Google Sheets for further analysis.
3. Design and integration
User-friendly interface – simple and understandable for any user
Support for all major platforms – the bot works in Viber, Telegram, Facebook Messenger
Steps for interacting with the bot:
The patient follows the link and joins the bot
The bot offers a menu with service options
The user receives the necessary information or schedules procedures
The bot collects contacts after the visit
4. Development technologies
Platform: the bot is created using the Smart Sender service
Integration: Viber, Telegram, Facebook Messenger
Data accounting: integration with Google Sheets for information storage
This chatbot significantly speeds up the registration process for rehabilitation and improves communication with patients, increasing their satisfaction level.
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180 USD SMM - intensive.
Social Media Marketing (SMM)Modern organic promotion methods and development of promotion strategies in social networks.
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23 USD Mobile Editing Course from Genius Space
Audio & Video EditingI took a course to improve my mobile editing skills for managing SMM projects, creating professional content, and attracting attention to projects.
I mastered the tools CapCut and VN, which allow creating dynamic videos for social media with quality editing, cool effects, and professional processing.
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180 USD Course on #targeted advertising from Genius Space
Social Media AdvertisingDuring my training, I mastered all the main aspects of working with #targeted advertising, starting from basic settings and ending with advanced optimization strategies.
Here’s what I specifically learned to do:
Analysis and preparation for launching #advertising:
… • Defining the target audience and creating a customer profile.
• Analyzing competitors and their advertising strategies.
• Developing the structure of advertising activities and selecting goals.
Setting up advertising campaigns:
• Working with #Facebook Ads Manager and Business Manager.
• Installing and configuring Facebook Pixel for data collection and conversion tracking.
• Creating and setting up audiences (retargeting, look-alike, cold audiences).
Creating advertising content:
• Writing ad copy, selecting images and videos.
• Creating promo posts and choosing advertising formats (carousels, video ads, collections).
• Verifying the domain and setting up ads through Ads Manager.
Optimization and analysis:
• Launching, monitoring, and optimizing ads.
• Working with analytics to assess advertising effectiveness.
• Optimizing campaigns to reduce costs and increase conversions.
Results:
Successfully completed a course on targeted advertising and gained practical skills for creating, setting up, and optimizing advertising campaigns that actually work.
#retargeting #targetedadvertising #SMM-promotion #advertising #advertisingtemplatesinstagram #Analysis #content-strategy #content-strategy #smm-strategy
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45 USD Comprehensive Internet Marketing Course (Computer Academy IT S
Lead Generation & SalesWhat I studied:
1. Contextual advertising (PPC):
◦ Setting up advertising campaigns in Google Ads.
◦ Keyword selection, creating ads, working with negative keywords.
… ◦ Analyzing advertising effectiveness, optimizing bids, testing strategies.
2. SEO optimization and web analytics:
◦ Selecting semantic core, internal and external optimization of websites.
◦ Working with meta tags, optimizing content and website structure.
◦ Competitor analysis, link building, improving usability.
◦ Implementing Google Analytics, setting up goals, reports, tracking user behavior.
3. SMM (Social Media Marketing):
◦ Creating promotion strategies, content plans for social networks.
◦ Working with Facebook, Instagram, TikTok, LinkedIn.
◦ Engaging with the audience, writing texts, working with visual content.
◦ Analytics, analyzing statistics, setting up tools for monitoring effectiveness.
4. Targeted advertising:
◦ Setting up advertising campaigns in Facebook Ads Manager (Meta Business Manager).
◦ Defining and segmenting the target audience.
◦ Setting up different types of ads: leads, traffic, conversions.
◦ Analyzing results and optimizing advertising campaigns.
5. Chatbot development:
◦ Creating simple and complex scenarios for chatbots.
◦ Setting up chatbots for Messenger, Telegram, WhatsApp.
◦ Automating responses, integrating with CRM systems.
◦ Optimizing and testing bots to improve effectiveness.
6. Email marketing:
Creating effective email newsletters.
Working with platforms Mailchimp, SendPulse, Unisender.
Segmenting the audience and personalizing emails.
Setting up automated email chains (funnels).
Analyzing newsletter results: opens, clicks, conversions.
Result:
Successfully completed the course with high results, mastering all the main tools of internet marketing for launching and managing projects from scratch.
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271 USD Course: "Graphic Design"
Corporate StyleWhat I studied:
Working with graphic editors:
… Photoshop: creating and editing images, retouching, collages, working with layers and filters.
Illustrator: creating vector graphics, logos, illustrations, infographics, using brushes, gradients, and typography.
Figma: developing interfaces, prototyping, team collaboration in real-time, creating presentations.
Creating branding and identity:
Developing logo concepts, adapting them to different formats.
Forming a unique style for the brand (colors, fonts, graphic elements).
Developing brand books and guidelines:
Describing the visual standards of the brand.
Defining the rules for using the logo, color palette, typography, and graphic elements.
Creating detailed instructions for applying the identity in various materials (printed and digital).
Creating modern presentations:
Designing slides, working with composition, visualizing content.
Selecting fonts, colors, and images to create a harmonious design.
Animation and interactive elements in presentations.
Result:
Successfully completed the course with the highest grades, mastering all the necessary skills for creating quality graphic materials, brand books, and modern presentations.
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226 USD AI Specialist Certificate
AI & Machine LearningCompleted a full course on AI.
Reviews and compliments on completed projects 5
18 April 2025
27 USD
Creation of a commercial proposal and brand presentation in the food products niche
Cool performer! I will work again!
21 March 2025
23 USD
Targeted advertising
Thank you, Anya, for your work.
I sincerely recommend her for collaboration. She is a very responsible person.
She helped a lot. She fulfilled all my requirements and wishes regarding the settings. She understands the matter well, but still has a bit less experience.
Special thanks for the creativity and writing texts.
Always in touch. Communicative and easy to communicate with.
Her only main requirement is a clear technical task. But if there isn't one - like in my case, for example, then you will have to answer a LOT OF QUESTIONS)))) But this is very good because I myself didn't fully understand what I really needed.
I SINCERELY RECOMMEND.
20 March 2025
23 USD
Presentation-proposal for cooperation
I am incredibly grateful to you, Anya. I really liked the presentation. The communication was also great - Anya is very responsible and always in touch. Understanding is literally from half a word. Everything is clear, fast, professional. Special thanks for the help in writing texts. My sincere recommendation. Wishing you, Anya, success. Interesting projects and grateful clients)
23 January 2025
61 USD
Development of a chatbot for patient registration
I want to express my sincere gratitude for the excellent work done on the development of the chatbot! All our requirements were taken into account down to the smallest details, and the result exceeded expectations.
The bot works stably, the functionality is convenient and intuitive for users. I especially want to highlight your responsibility, professionalism, and willingness to always be in touch to discuss nuances.
Thank you for the quality result and promptness! It was a pleasure to collaborate, and I am confident that we will reach out to you again with new projects. I wish you success in all your future endeavors!
9 January 2025
36 USD
It is necessary to create a presentation for the sanatorium.
We are grateful to Anya for the work done. The presentation was made qualitatively and according to all our requirements. Anya is a wonderful professional, it is easy to work with her. She completed the presentation even faster than we expected.
We sincerely recommend collaborating with Anya)
Activity
| Latest proposals 10 | Budget | Added | Deadlines | Proposal | |
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AI Agent. AI automation.
451 USD
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AI automation of Binotel telephony and chat
609 USD
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AI in business processes (sales + CRM + chat-bot + dashboard)
564 USD
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Personal AI assistant in Telegram: task automation, reminders, and daily report
271 USD
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Telegram bot for collecting applications from advertising (simple scenario, without CRM)
90 USD
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Course launch: packaging, warming up, sales
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Telegram Bot for TG channel
316 USD
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Writing a constructor for a Telegram bot
316 USD
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Telegram bot for learning the German language using AI.
451 USD
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AI agent for booking service (on n8n or similar automation system)
316 USD
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