Sergey H.
Private message
Offer work
Mykolaiv,
Ukraine
4 years back
a little busy
11 years back
1 client
on the service 11 years
Rating
Successful projects
Average rating
Skills and abilities
Programming
Services
Promotion
Outsourcing & consulting
Portfolio
-
45 USD Nisha: wholesale sales of car tyres
Contextual AdvertisingOverall, the outcome was a shameful result!
10-20 wholesale applications per day at the average price of the click ALL 0.9 UAH (2.7 rubles!) and the average price of the application is 31.4 UAH (95 rubles!)
VAT is calculated.
…
With this niche there is still a huge potential:
First, an increase in the time of exhibition (now from 6 to 24 and only by awakening) will give more applications!
Second, raising the rates and increasing the daily budget (now we stick to 500 UAH per day) will give even more applications!
Third, the expansion of the semantic core and the launch of all directions of keywords by car/brand/type/size brands will simply give unrealistic call-to applications!
As a result, the CTR was 34% at the average click price of 0.44 UAH (less than 1.5 rubles!)
-
52 USD Nisha: the sale of apartments in housing complex
Contextual Advertising
Nisha: the sale of apartments in housing complex
Category: Rostov-on-Don
In Rostov this residential complex is very popular, so call-in requests on search and shows in RSI is huge.
…
In the beginning, they experimented with the customer with special locations and found that the conversion of 1 spets is almost not different from the conversion of 3 spets, but the average price of the click in the third spets is 2-3 times lower.
Therefore, with the help of the bet support service, our search ads are kept on 3 locations for 24 hours.
But the RSI was launched not only on Rostov, but on the whole of the Russian Federation.The name of the residential complex is quite rare, so non-purpose shows are not many + in the ad headline indicated the city to seat not CA
Applications forms on landing close a person to receive a discount on the apartment/consultation/detal information
The customer is very loyal and himself tests different ways to increase the banding conversion, which is almost 4.5%.Number of applications in an average of 10 to 20 per day
Do you want the same result?Order the setting!
-
27 USD Niche Advertising Campaign “Create a Landing Page”
Contextual Advertising
The Niche Advertising Campaign “Create a Landing Page”.
During the campaign, several lending options were tested and the most conversionly one was selected.
… Only hot keywords were launched and several advertising options with the strongest benefits were tested.
-
31 USD Interior design and apartment repair
Contextual Advertising
from the recent
General statistics of advertising campaigns on interior design and renovation of apartments with geotaging for only one city
… Campaigns were divided: separately for search, separately for RSI
Commentary of the customer about the delivery:
“10 calls all, 3 ordered design, 1 repair, 2 under question, the rest refused”
The average check is 30,000 rubles per project. More than $100 expenditure
How to you?
-
10 USD Internet shop of clock
Contextual Advertising
Results of the monthly campaign of the internet shop of handhouses
Part of what was done:
1 . The Minus Words Strongly
… 2nd Target is set. With the help of the analysts were identified both keywords and platforms leading to sales, as well as waste keywords and platforms fusioning the empty budget / having the conversion price above the optimal. The first was lifted, the second was disabled.
Three Optimized rates
4 . Posts tagged; fast links
and 5. More than a hundred ads have been disabled in the campaign under the RSI and one one left that leads to orders.
All this led to a decrease in costs, and consequently to an increase in profits and ROI of advertising campaigns.
Screenshots of monthly statistics: before and during the period of conduct
-
12 USD Campaign test for tourist agency
Contextual Advertising
The test campaign for a tourist agency with a limited budget was successful :)
In two days the price of the click dropped by one and a half rubles
… 11 applications for the selection of the tour for 99 rubles (VAT taken into account)
-
9 USD Nisha: connection of federal numbers 8 800
Contextual Advertising
Sometimes RSI can give a better result.
Nisha: connection of federal numbers 8 800
Targeting: Russia
-
60 USD Nisha: placing advertising in elevators (reklam agent)
Contextual Advertising
Nisha: placing advertising in elevators (reklam agency)
Targeting: several regions of the Russian Federation
In the preliminary analysis of the niche, there were doubts that the setting will "burn" as the main keywords have a total low frequency.
…
However, after the launch all doubts dissolved: the average price of the application is 55 rubles with VAT! The Lending conversion is 20%.
Application closes the visitor to calculate the cost of placing advertising in elevators
The number of applications can be increased by launching in the linked direction of keywords :)
Do you want the same result? Order the setting!
-
35 USD Glass doors and roofs (2)
Contextual Advertising
Region : Moscow
The niche is expensive and competitive, in some keywords the price of a click is up to $15
… Sudden interruptions in the call/click/cTR/click price are associated with the constant dropdown of the advertising campaign (adding/deleting keywords, climbing/clicking, etc.) to increase its effectiveness
-
118 USD Nisha: repair of apartments/office/room in Volgograd
Contextual Advertising
Nisha: repair of apartments/office/room in Volgograd
On the second day after the launch, February 22, the CTR was suspiciously low. The reason was in the text of the announcements: the emphasis was not on those benefits.
… After conducting competitive intelligence across different regions, a very effective ad was found in Peter, after which the CTR has grown 4 times the next day!
-
61 USD Glass doors and crossing
Contextual Advertising
Nisha: glass doors and crossroads
Region : Moscow
The second month of conduct.Results
…
1 .The number of clicks on the search decreased by 37 (792, instead of 829) due to the stop of non-request ads.
2ndThe total cost of advertising on the search decreased by 13 362 rubles (77 247, instead of 90 609) due to the deactivation of expensive keywords that don’t bring applications, as well as due to the increase in ctrs.
ThreeCTR on search increased by 6.74% (22.49%, instead of 15.75) by connecting to the campaign of more efficient rate management service
4 .The average price of a click on the search decreased by 11.17 rubles (97.53 rubles, instead of 109.3 rubles)
and 5.The number of clicks in the RSI (reklam network of the Yandex) increased by 1578 (1988, instead of 410).In RSI I continued to run only those keywords that give applications on search and in RSI they also started to bring applications stable
Also in the process of conduct:
We changed the rate management service to more efficient, so that 100% of the time is in the special location on the keywords that bring applications and prevent competitors from “pressing” advertisements from there.
• • • • • •
-
41 USD Continuation of Plastic Cards
Contextual AdvertisingContinuation of Plastic Cards
In some niches, the link "search + rsi" gives an excellent effect.
-
44 USD Advertising campaign on the niche “Game toys”.
Contextual Advertising
Advertising campaign on the niche “Game toys”.
The advertising campaign was broken by geo-targeting to Peter separately and to the rest of the regions.
… A powerful text was prepared to announce with the UTP, which was able to stand out of a larger competitor.
Screenshots of campaigns and individual ads
-
20 USD Nisha: Center for Self-Cognition (Yoga and Energy)
Contextual Advertising
Nisha: Center for Self-Cognition (Yoga and Energy Practices)
Targeting: St. Petersburg
The center has lessons in more than 10 directions, but the launch started with the most popular and profitable direction - women's (i) yoga
…
In search, the target keywords have poor frequency. In order not to ruin the karma of the domain, launching on the adjacent keys, it was decided to launch only in the RSI. This decision justified itself.
As a result, 17 applications were received during the test period (Metrics statistics - 19). The average cost of the application was 179 rubles with VAT (with the customer’s indicated acceptable price of the application 250p)
-
16 USD Advertising Campaign on Professional Coffee Machine
Contextual Advertising
Advertising campaign on professional coffee machines.
For 1.3k rubles of expenditure 23 500 rubles of net profit.
Reviews and compliments on completed projects 1
30 March 2015
I need a context advertising assistant.
Quality
Professionalism
Cost
Contactability
Deadlines
Everything is well and at the level.
Activity
| Latest proposals 10 | Budget | Added | Deadlines | Proposal | |
|---|---|---|---|---|---|
|
Собрать 1000 ключевиков для Яндекс Директ, отминусовать и группировать
6 USD
|
|||||
|
Настройка контекстной рекламы
89 USD
|
|||||
|
Настроить яндекс рекламму
12 USD
|
|||||
|
Context Advertising
16 USD
|
|||||
|
Модерация (Яндекс.Директ)
|
|||||
|
Работа с контекстом
12 USD
|
|||||
|
Нужно создать контекстную кампанию в Директе
10 USD
|
|||||
|
I need a context advertising assistant.
|
|||||
|
Advertising in Google Adwords
8 USD
|
|||||
|
The Yandex Direction needs to be set.
31 USD
|
