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Lifecycle Marketing Manager | CRM & Retention Strategies


I specialize in lifecycle marketing, email automation, and user retention strategies that drive engagement and revenue. With experience in Braze and other CRM platforms, I design data-driven campaigns, optimize customer journeys, and create high-converting messaging flows.


🔹 Expertise: Email marketing, push notifications, in-app messaging

🔹 Skills: Segmentation, A/B testing, retention & reactivation strategies

🔹 Platforms: Braze, Campaign Monitor


I can help businesses build highly personalized, automated marketing flows to boost user engagement and increase LTV. 

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