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Daria Lastovetska

Sleeping face
Daria hasn't been on the service for a long time.
But on Freelancehunt, there are also 1211 freelancers in category Contextual Advertising, who will professionally and timely complete a project of any complexity.

Ukraine Kharkiv, Ukraine
3 years back
Available for hire available for hire
age 25 years
on the service 3 years

Rating

Successful projects
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Average rating
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Rating
222

Skills and abilities

Portfolio


  • Google Ads optimization for LED lighting store

    Contextual Advertising
    What was done:
    Audit of the advertising account;
    - Improving tracking on the site, setting parameters for dynamic remarketing;
    Collection of semantics for search campaigns;
    Creating relevant ads and extensions;
    - launch several search campaigns on different geos - for equal display throughout the country and more detailed optimization;
    Starting and optimizing standard and smart trading campaigns;
    - Search campaign optimization - keyword analysis, adding minus words, adjusting bets;
    Starting and optimizing dynamic remarketing;
    The launch of the Interest Campaign and Discovery Campaign;
    Creating and testing different audiences by interest;
    Analysis and elimination of ineffective locations;
    - Optimization of key KPI indicators - conversion cost, ROI, ROAS, as well as work on CPC reduction and CTR increase.
  • Google Ads optimization for the Legal Office

    Contextual Advertising
    What was done:
    Audit of the advertising account;
    Tracking on the site;
    Collection of semantics for search campaigns;
    Creating relevant ads and extensions;
    Starting a smart search;
    launching search campaigns on different geos;
    - Advertising campaign optimization: keyword analysis, adding minus words, adjusting bets, testing different bets targeting strategies.
  • Google Ads optimization for security firm + Youtube video advertising

    Contextual Advertising
    What was done:
    Audit of the advertising account;
    Tracking on the site;
    Creating different types of audiences for video advertising: by interests, special types of audiences, remarketing audiences, etc.
    Starting and further optimization of video campaigns;
    - collection of semantics for search;
    Creating text and adaptive ads, as well as extensions;
    - Connecting the script to optimally cleanse the unwanted places of video advertising on Youtube (child content);
    Starting Smart Search and Max Performance Campaigns
    Search optimization: analysis of keywords, adding minus words, adjusting bets;
    Testing the different strategies of stakes.
  • Google Ads optimization for the branded accessory store

    Contextual Advertising
    What was done:
    Audit of the advertising account;
    Tracking on the site;
    Installation and launch of dynamic remarketing;
    Collection of semantics for search campaigns;
    Start and optimize search campaigns: keyword analysis, adding minus words, adjusting bets.
    Creating text and adaptive ads, as well as extensions;
    Testing the different strategies of targeting - conducting A/B testing;
    Starting a smart search and dynamic search campaign;
    Starting a search remarketing;
    launch of the Discovery campaign;
    Analysis and elimination of ineffective locations.
  • Google Ads optimization for the gift store

    Contextual Advertising
    What was done:
    Audit of the advertising account;
    Tracking on the site;
    Starting and further optimization of trading campaigns;
    Setup, launch and optimization of dynamic remarketing;
    Starting smart and dynamic search campaigns;
    Analysis of search requests and minus;
    Creating unique relevant ads;
    Creating different types of extensions;
    launch of the Discovery campaign;
    Analysis of locations;
    The Max Performance;
    - Analysis and optimization of KPI indicators - reduced conversion cost, increased ROAS, reduced CPC.

Activity

  Latest proposals 10
Set up banner advertising in Google
45 USD
Advertising in Google Ads
23 USD
The Google Shopping
23 USD
Set up a dynamic advertising on the Internet - shop
23 USD
Set goals in GTM
11 USD
Google Shoppinng c Tilds
23 USD
Required Audit and Google Ads Consultancy
18 USD
Settings for Google Shopping
68 USD
The Performance Max
45 USD
Google Ads - setting contextual advertising - seeds, goods, etc.
68 USD