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  1. Freelancers

Inna Lugovaya

Sleeping face
Inna hasn't been on the service for a while.
But on Freelancehunt, there are also 1056 freelancers in category Search Engine Optimization (SEO), who will professionally and timely complete a project of any complexity.

Ukraine Kyiv, Ukraine
4 years back
Available for hire available for hire
on the service 8 years
Freelancer Inna L. — Ukraine, Kyiv. Core skill — Search Engine Optimization (SEO), Contextual Advertising

Rating

Successful projects
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Average rating
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Rating
250

Skills and abilities

Programming

Design & art

Services


Promotion

Outsourcing & consulting

Writing

Portfolio


  • E-mail marketing brand of cosmetics

    Email Marketing
    E-mail marketing brand of cosmetics — example of freelancer's portfolio work in category Email Marketing
    During the entire e-mail campaign to promote the cosmetic store, the Open Rate indicators were unstable. With the exclusion of the inactive base and the analysis of all messages, we managed to increase the Open Rate almost twice (1.8%)
    The conversion rate was 7.6%.
    The Click Rate is 6.9%.

    … Thanks to the comprehensive approach to email marketing and the correct strategy to promote the cosmetic brand, the Eprofit team managed to get out on quality KPIs. Each month, these indicators increase. In addition, we have solved the problem with the drop in the Open Rate level and assigned that part of the base that is really reading, interested and making re-sales. Thus, we managed to extend the average LTV client index.
  • 226 USD

    Email Marketing B2B

    Email Marketing
    Email Marketing B2B — example of freelancer's portfolio work in category Email Marketing
    Open Rate 30+%
    Indicator of spam complaints - 0.5%
    In working with an active base we got the following results: Open Rate - 41%, Click Rate - 7.9%
    Working with the segments we got the following results: Open Rate - 51%, Click Rate - 15.3%

  • Comprehensive promotion of the Dutch IT company

    Search Engine Optimization (SEO)
    Comprehensive promotion of the Dutch IT company — example of freelancer's portfolio work in category Search Engine Optimization (SEO)
    Objectives and tasks:
    Auditing and building a promotion strategy through SEO and e-mail;
    Increased leads from the territory of Europe;
    Construction of the sales gate.
    …
    The result: 4 months of working with FieldBee have brought positive changes across all promotional channels.
    In SEO, the visitability has increased twice, a noticeable growth in key queries positions and the number of conversions has increased.
    The opening rate of letters has been increased to 27%.
    The cost of one leather decreased by 39%.
    It has also been developed an efficient grid for the agricultural sector, which allows to generate the maximum number of quality leads according to the model "App - Message - Useful Content - Webinar - Trust - Leads".

  • The Internet Store

    Search Engine Optimization (SEO)
    The Internet Store — example of freelancer's portfolio work in category Search Engine Optimization (SEO)
    We had the following objectives:
    increased traffic on the site, making emphasis on wholesale sales;
    Increase sales from the site;
    Optimize all costs for SEO work.
    …
    The following actions have been carried out to the growth of the project:
    - the collection of the semantic core, the correct distribution of key queries on the pages of the site;
    - work with the main page of the site - structure, block of advantages, text;
    - optimization of all brand pages (meth tag, text);
    optimization of the pages of the filters (meth tag, text);
    - optimization of pages directed to the wholesale customer;
    - linking pages with external links;
    Technical optimization of the site;
    Regular work with the GA and GSC analysis of the site.

    The result: Monthly traffic growth throughout the entire period of our promotion. The growth of organic traffic was 298%.

  • Projects for the sale of doors

    Search Engine Optimization (SEO)
    Projects for the sale of doors — example of freelancer's portfolio work in category Search Engine Optimization (SEO)
    The following actions have been carried out to the growth of the project:
    The collection of the spread semantic core;
    Working with the structure of the site;
    Preparation of optimized data metals. Tracking CTR of moderately moderately moderately moderately moderately moderately moderately
    … - Preparing SEO optimized content and placing on the site.
    - Introduction to the content of feedback buttons and thematic images;
    - Re-right of existing non-unique content with upgrade to search requests;
    A comprehensive set of work on technical optimization of the site;
    Work with the existing spam link profile. Increasing natural links

    The result:
    A smooth increase in organic traffic throughout the project work period. The above screen shows a 45% increase in three months.

  • Creation of audiences for remarketing

    Contextual Advertising
    Creation of audiences for remarketing — example of freelancer's portfolio work in category Contextual Advertising
    Defining the behavioral factors based on which new audiences are formed and Google Ads advertising campaigns are launched. Correctly composed audiences allow to increase the effectiveness of campaigns (increasing the percentage of orders).

  • Based on MS Power BI

    Data Processing
    Based on MS Power BI — example of freelancer's portfolio work in category Data Processing
    Data collection from advertising systems, Google Analytics, planned indicators. Set automatically updated reports in a convenient form on all the required KPIs in a single Power Bi system.

  • Installation of heat cards and click cards

    Interface Design (UI/UX)
    Installation of heat cards and click cards — example of freelancer's portfolio work in category Interface Design (UI/UX)
    Heat cards and click cards allow you to determine the correct location of each item on the site, the model of user interaction with the content. The data obtained allows you to make conclusions on the usability of the pages of the site, allow you to give accurate recommendations on changing the design of the pages, elements and forms.

  • Seting goals in Google Analytics

    Online Stores & E-commerce
    Seting goals in Google Analytics — example of freelancer's portfolio work in category Online Stores & E-commerce
    The setting of targets for micro and macro conversions allows you to evaluate the quality of inbound traffic, create target segments for remarketing, identify the target audience to promote in advertising campaigns.

  • Configuration of ecommerce data transmission in Analytics

    Online Stores & E-commerce
    Configuration of ecommerce data transmission in Analytics — example of freelancer's portfolio work in category Online Stores & E-commerce
    Implementation through the installation on the site of the plugin ga('require', 'ecommerce') and the transmission of information on each transaction and goods that it includes - category, name, price, call-to goods, SKU. As a result, we get tracking transactions in a large online store.

  • Configuration of Client ID

    Online Stores & E-commerce
    Configuration of Client ID — example of freelancer's portfolio work in category Online Stores & E-commerce
    Tracking Clietn ID and Session ID allows you to correctly adjust multicanality, select the attributed model and evaluate traffic channels according to their real transaction contribution. Implementing tracking through Google Analytics custom dimensions, GTM sends the script ga(function(tracker) {tracker.set('dimension#', tracker.get('clientId'));}).

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