Illia Sypchenko

About Me

I am an experienced designer and marketer with many years of experience working on various international projects. I specialize in creating visual content, developing marketing strategies, and promoting brands. My goal is to create creative solutions that help businesses achieve their objectives and stand out in the market.

My Skills

• Graphic Design: Development of logos, brand guidelines, advertising banners, and presentations.
• Web Design: Creation of UI/UX layouts for websites and mobile applications.
• Marketing: Development and implementation of marketing strategies, content management, and social media marketing (SMM).
• Analytics: Market research, competitive analysis, and SEO.

Work Experience

Freelance Designer & Marketer

• Developed creative concepts for international clients.
• Managed marketing campaigns, including social media and email marketing.
• Created visual content for various platforms.

Senior Designer, Hood Training

• Managed a team of designers, overseeing all graphic projects of the company.
• Developed advertising materials and conducted marketing research.

Projects

Branding Development for Hood Training

• Complete cycle of creating a visual style: logo, corporate colors, advertising layouts.
• Successful implementation led to a 30% increase in brand recognition.

Marketing Campaign for Hood Training

• Created creative banners and video advertisements.
• Managed social media campaigns, increasing reach by 50%.