Oleksandr G.
Rating
Skills and abilities
Portfolio
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Architectural Bureau of the Family Mother
Corporate StyleThe task:
Develop the positioning, name, company style and company website.
… The Decision:
The Architectural Bureau of the “Royal Property” specializes in the exclusive design and construction of private houses.
including with the implementation of complex architectural projects on areas with strong heights.
A determining feature of the work of the architectural office is the individual approach to each customer. For example, at
designs take into account the lifestyle, enthusiasm and current needs of the customer, which allows to create an individual
The most comfortable housing.
According to this, the agency developed a firm style of office, which found its roots in the European heraldic and accurately translates the essence of the brand.
Within the framework of the project developed: positioning, naming, brand strategy, visual brand concept, site.
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Show of Rome and Moses
Corporate StyleThe task:
Develop a brand platform, interior and exterior for a showroom network.
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The Decision:
The foundation of the decision is the idea of art inspiration, which declares a new format of showroom, where in addition to buying stylish clothes you can get inspiration, enjoy spending time and buy things that are art objects.
Positioning is:
FASHION GALLERY - a space for fashion and art, a place of inspiration.
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Video by SGB Media
Corporate StyleTask: Develop a new corporate style for the SGBMedia video producer.
The Decision:
… IdentityType recognized radical changes, as in the new corporate style the agency team tried to transmit the positioning of the company as accurately as possible.
The accomplished work follows the reference to the roots of the brand, which found inheritance in communications with quotes of meters of the film, which calls on young directors to creative self-realization.
As an example is the words of prominent film director James Cameron: “If you wait for a moment to get a baby, you’ll die without a child. The movie is the same.”
The basic principles of visualization, which designers followed when developing a new corporate style, are rigidity and laconicity.
Within the framework of the project developed: company style, logo, brand platform, visual brand concept, site.
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SUNVOYAGE
Corporate StyleThe task:
Implementing a road valise manufacturer's ребranding to improve the visual brand recognition and identification
The product line.
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The Decision:
The drawings of the graphic element constitute a combination of a stylized image of the air ball and a sign of geolocation. The text composition is a graphic writing of the brand name with a strict European font. The letters Y and G are closed. The name gained uniqueity thanks to writing together, in connection with which the neologism was formed.
In media communications, the sign becomes dynamic. Remaining within its shape, it changes the fullness according to the product lines produced by the company. Each logo carries a color and graphic identification of the collection. The graphic solution associated with the main ways of movement and its simplicity reminds both the flags of states and the brands.
In the framework of the project is developed:
Brand platform, communication strategy, introduced product line differentiation, developed by Brandbook and Guideline.
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The coffee shop “Booff”
Corporate StyleThe task:
Create an idden and package for the coffee-conditioner.
… The Decision:
The company style emphasizes the high quality of the “Bouffe” products and positions the cafe in the role of an expert in its category. Laconic graphics and strict range transmit the basic values of the brand - intelligent, creative, - and strengthen the emotional perception of both the product and the brand: lightness and grace, aesthetics and romantic. Style of caligraphy, smooth lines of shapes reflect the style of the product. Writings and sweets seem natural, as if something is alive and spiritual - this feeling passes to the ceremony of tea or coffee.
In the framework of the project is developed:
Brand platform, communication strategy, developed by Brandbook and Guideline.
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The network of calymera bottles
Corporate StyleThe task:
Create a modern visual image in which historical and agricultural traditions will be traced, which will be associated with quality,
with freshness and naturality, as well as effectively recruiting the target audience without any additional advertising support.The Decision:
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During the work a new brand was developed, and a new commercial niche for the Russian market was created - a meat boutique that combines everything better than supermarkets and classical markets.The main color successfully emphasizes the product part and at the same time does not contain an aggressive composition, usually rooted in red, and the premium character of the brand found its reflection in the classic black color.In the framework of the project is developed:
positioning, brand strategy, brand platform, visual brand concept, packaging, gadline, site.Description of the project:
The brand mark, drawings similar to water in the same time with a bag for fat and a packaging bag for meat, also greatly reflects
brand mood, causing unimportant associations with the European service and private farm, and thus with freshness, quality
and the naturality of the products.During the work, the name, the firm mark, the identity, the brandbook, the interior and the exterior of the stores, the site design,
The philosophy and mission of the brand.To create an authentic atmosphere, a brand-center is thought - a set of symbols that are on the associated
A brand of meaningful and graphic territory.Also created special graphic images, which "tell" about the various types of meat presented in the boutique.Uniform and transportation.
Activity
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Brand design book
338 USD
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The development of the headset for the medical clinic
564 USD
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Firm style for the brand of women's bedwear
564 USD
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