Irina S.
Rating
Portfolio
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Certificate of Google Analytics
Contextual AdvertisingGoogle Analytics Individual Qualification
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Promotion of equipment shop
Contextual Advertising
Description: Offline store for the sale of equipment for motorcyclists (sweatshirt, jackets, pants, gloves, etc.)
The problem: it was necessary to launch an advertisement for an online store from zero
… What was done:
1) set tracking micro i macro conversions Google Ads i Google Analytics, setting Enhanced Ecommerce
2) full selection of keywords and minus words, writing announced and setting the most effective schedule of their display, adjustment of bets
3) launched shopping and implemented ISO strategy
4) launched remarketing and dynamic remarketing in Googe and FB, remarketing email (depending on their last purchase)
Result: target traffic growth by +60%, sales increase by +250%, net profit by +30%
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Promotion of Consulting Services
Contextual Advertising
Description: the company provides services for the support and consultation of customers when purchasing property
Goals: increase traffic, reduce the rejection rate, increase the conversion rate
… What was done:
1) set tracking of micro i macro conversions and Google Ads and Google Analytics
2) conducted CRO audit (including the study of competitors and niche as a whole). Corrected typical errors on the site. How the result of traffic increased by 30% after the optimization of the mobile version of the site and decreased the rate of denials
3) optimized account structure (by campaigns, groups announced), added new keywords and minus words
4) conducted A/A and A/B tests to optimize the application form for consultation and user behavior
5) launched remarketing on lookalike audience on a customer database to expand the target audience
The result: the denial rate decreased by 25%, traffic increased by 60%, the conversion rate increased by 300%.
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Certificate of Google Ads
Contextual AdvertisingGoogle Search Ads Certificate
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Certificate of Google Shoping
Contextual AdvertisingShopping Ads Google Certification
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Google Ads Display Certificate
Contextual AdvertisingGoogle Ads Display Certification
Reviews and compliments on completed projects 6
27 April 2021
14 USD
Настроить рекламу на ютуб (второй проект)
Quality
Professionalism
Cost
Contactability
Deadlines
Дала консультацию, выслала статистику, была на связи и вела проект хорошо.
Yelena Bitkova
| Personal | Response review
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24 April 2021
23 USD
Set up video advertising on YouTube
Quality
Professionalism
Cost
Contactability
Deadlines
Responsible and executive. He knows what he does. He advised, gave recommendations, accompanied the project.
8 August 2020
23 USD
Start Google Ads Ads from Zero for the Sweets Online Store
Quality
Professionalism
Cost
Contactability
Deadlines
Very pleased with cooperation!
13 July 2020
16 USD
Set up the Facebook Pixel for the Site
Quality
Professionalism
Cost
Contactability
Deadlines
A lot of thanks
I like to work with the prof what to say
19 June 2020
23 USD
Advertising and Google Ads Analytics
Quality
Professionalism
Cost
Contactability
Deadlines
Co-operation is pleased, the TZ has even exaggerated tasks, I recommend Irina as a specialist in my business!
9 June 2020
34 USD
Analysis and Improvement of Google Shopping
Quality
Professionalism
Cost
Contactability
Deadlines
Working with Irina I liked it all.
I recommend everyone to cooperate.
Activity
| Latest proposals 10 | Budget | Added | Deadlines | Proposal | |
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Check if Google Adwords is correctly set on the site.
20 USD
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Optimize marketing advertising in Google Ads
16 USD
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Продвижение ролика в Ютуб
41 USD
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Помічник на постійну основу/Digital Marketing
225 USD
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Настроить рекламу на ютуб (второй проект)
14 USD
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Настроить 3 обьявления в Adwords
8 USD
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Настройка Google Merchant Center ( Google Shopping) "под ключ"
23 USD
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Настройка гугл шопинга
23 USD
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Set up video advertising on YouTube
23 USD
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Настройка Pixel Facebook на сайт
9 USD
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