Kateryna Matsapura
Private message
Offer work
Dnepr,
Ukraine
available for hire
Rating
CV
Hello! I specialize in working with CMS platforms such as OpenCart, WordPress, and PrestaShop.
I have hands-on experience with PHP, MySQL, HTML, CSS, and JavaScript, which allows me to quickly identify the root causes of technical issues and resolve them efficiently. I also perform basic SEO audits, identifying technical problems that affect indexing and search visibility.
In my work, I focus on quality, predictable results, and clear communication. Before starting, I analyze the task, assess potential risks, and clarify all details in advance.
🔹 Key areas of expertise
— website maintenance and improvements
— responsive layout implementation from design mockups
— plugin/module installation and configuration
— bug fixing and troubleshooting
— code adjustments (PHP, HTML, CSS, JS)
— website migration (hosting/domain)
— basic SEO audit (technical issues, indexing, basic optimization)
🔹 Work approach
— detailed task analysis before estimation
— transparency about risks and limitations
— honest evaluation of timelines and complexity
— consistent communication (response within 1 hour during working hours) ⚡
Feel free to reach out — I’ll help stabilize your website and resolve technical issues.
Skills and abilities
Portfolio
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Automation of Meta Ads reporting in Google Sheets
Python
The client was running ads on Meta (Facebook/Instagram) for an online store and manually transferred metrics from two ad accounts to Google Sheets every day. This was time-consuming and prone to errors. I set up a fully automated data transfer. Now, the spreadsheet automatically pulls the required metrics from both accounts every morning, each on its respective date, and complex metrics (cost per click, cost per order, ROAS, weekly and monthly totals) are calculated automatically using formulas.
What has been implemented:
— Connection to the Meta Marketing API with long-term access to ensure nothing fails;
— Daily auto-updating on schedule, with no manual work required from the client;
… — Accurate aggregation of metrics by day for two accounts with different goals (sales and messages);
— Automatic creation of a new tab for each month with a ready structure and dates;
— Verification and reconciliation of each metric with the client to ensure the spreadsheet contains the correct figures.
Result: the client is completely freed from manual data transfer, and the reporting updates itself and is always current.
Stack: Python, Meta Marketing API, Google Sheets API, Google Apps Script.
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Setting up Meta Pixel and CAPI for WooCommerce
Content Management Systems
Completed:
- Connected Meta Pixel + Conversions API (CAPI) in hybrid mode (browser + server) without monthly payments for third-party services
- Set up event deduplication — events are not duplicated
- Implemented a complete event funnel with parameters: PageView, ViewContent, AddToCart, InitiateCheckout, Purchase
… - Enabled Advanced Matching for better event matching quality
- Connected product catalog to Facebook/Instagram (95+ products with variations) for dynamic advertising
- Set up an event for the custom button "Buy in one click" (quick orders are tracked alongside regular ones)
- Fixed a theme bug that caused the buyer to be redirected from the thank you page during quick orders (improved UX + correct purchase tracking)
- Verified domain in Business Manager
All checked in Events Manager (Test Events + Overview), provided a report with screenshots
- Conducted a test order and verified the correct receipt of the Purchase event.
Results:
1. Server events are successfully transmitted via Conversions API.
2. Events are displayed in Meta Events Manager without duplication.
3. Product catalog is synchronized and ready for launching dynamic advertising.
4. The site is fully prepared to work with Meta advertising campaigns focused on sales.
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Integration of LiqPay into WooCommerce and testing of the payment scenario
Payment Systems Integration
Connected the LiqPay payment system to the online store on WooCommerce.
What has been done:
- Configured the LiqPay integration;
… - Verified the correctness of the order amount transmission;
- Tested the payment process from the buyer's side;
- Checked the order statuses after successful payment;
- Conducted a test payment and confirmed the successful completion of the transaction.
Result: the client received a fully functional online payment scenario, ready to accept real payments.
Technologies: WordPress, WooCommerce, LiqPay.
Reviews and compliments on completed projects 7
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Real expert -
Craft master -
Quick answers -
First-class quality -
Nice communication -
High responsibility -
Great price -
Lightning fast
25 June
20 USD
Making edits to the website (WP, Elementor)
All the edits on the site were done excellently, Kateryna is a very prompt, attentive, and meticulous performer, I definitely recommend collaborating.
| Excellent work done by Katerina, ahead of schedule and very accurately, good ideas were proposed, the deal journal turned out just as I wanted. Thank you)
I want to thank you for the work done. The result was even better than I expected. They quickly set up the transfer of data from the advertising cabinet to the reporting, which saved a lot of time! Thank you very much. I recommend the performer.
11 June
78 USD
Install API on the WooCommerce product site
I am completely satisfied with the collaboration with Kateryna. The task was completed with high quality and within the agreed deadlines. I especially liked that Kateryna was constantly in touch, quickly responding to questions and explaining all stages of the work in detail.
After the project was completed, I received a clear report on each completed item, which was very convenient. I would also note the reasonable cost of services and the professional approach to work. It is evident that the person is well-versed in their field and has practical experience.
I recommend Kateryna as a responsible and competent specialist. I would be happy to collaborate again.
7 June
49 USD
Design edits on the Wordpress site
Thank you for the quick resolution of the task.
3 June
18 USD
Connect the LiqPay payment system to the Wordpress site
Katerina quickly integrated the payment system into the WordPress site and conducted a test payment for verification. Special thanks for the detailed explanations at each stage of the work, I recommend.
Everything is great! I recommend Kateryna as a cool specialist.)
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