Switch to English?
Yes
Переключитись на українську?
Так
Переключиться на русскую?
Да
Przełączyć się na polską?
Tak

Alina Derkach

Offer Alina work on your next project.

Ukraine Kyiv, Ukraine
4 months 22 days back
Available for hire available for hire
1 Safe completed
1 year back
1 client
on the service 5 years

Rating

Successful projects
No data
Average rating
No data
Rating
218
Social Media Marketing (SMM)
730 place out of 2610
Social Media Marketing (SMM)
730 place out of 2610

Skills and abilities

Portfolio


  • SMM + Target + Bloggers

    Social Media Marketing (SMM)
    Preparation of a technical task for the development of the site.
    Create a logo and a hero.
    Managing and promoting Instagram in order to attract and retain the target audience. Collaboration with bloggers.
    Organization and control of contextual advertising.
    Organization and realization of photographs.
  • Strategic planning and budgeting

    Marketing Research
    What was done:
    Analysis of competitors;
    Proposed and grounded new brand names (3 on choice);
    Proposed new slogans and positioning (3 on choice);
    Proposed packaging design (3 for choice);
    a list of tools to promote;
    Budget for 6 months.
  • SMM + Target + Integrated Strategy

    Social Media Marketing (SMM)
    Develop a comprehensive promotion strategy, including the development of positioning and the change of corporate style.
    To conduct a target audience survey to understand the needs of the buyers.
    Start and promote on social networks with the aim of attracting andining target audience.
    Search for the SMM manager and the organization of his work.
  • SMM + Target

    Social Media Marketing (SMM)
    launch of targeted advertising;
    Organization and control of social networks;
    Organization and control of contextual advertising.
  • Website development and its promotion

    Online Stores & E-commerce
    Develop a site-catalog under key, which will later generate ice.
    Develop a marketing plan aimed at increasing brand awareness, attracting new customers and expanding the audience.
  • Photography for the brand CrazyDeer

    Social Media Page Design
    Customer: CrazyDeer is a modern creative production of skin products.

    Goal: to make a photo and video-shot, to create in the future Instagram sales page.

    Geo : Ukraine

    Before the start of the photo session for the brand CrazyDeer, we carefully developed the event plan taking into account all the nuances. Determining the strategy of recording, we decided the key points, wrote the records and selected the references. This approach allowed us not only to efficiently use time, but also to guarantee a high result in each staff.

    Choice of Studio and Models

    We chose a studio that perfectly fit into the CrazyDeer style, and chose models that not only matched the concepts but also brought their unique energy into each picture.

    Photography and Video

    During the photo session we also conducted a video, following the prepared scenarios in advance. Each stage was distinguished with attention to the details to ensure the high quality of materials.
  • Management SMM for the online fruit store

    Social Media Marketing (SMM)
    Management SMM for the online fruit store — example of freelancer's portfolio work in category Social Media Marketing (SMM)
    Formation of page.
    Preparation of photo session.
    Organization of text writing: preparation of content plan and TZ for the copywriter.
    Installing video for stores.
    The progress was organic.
  • Developing a Digital Strategy

    Project Management
    Communication channels were proposed and written.
    Analysis of competitors.
    developed a logotype.
    A portrait of CA.
    Contained content plans.
    The site was analyzed.
    To learn more about the strategy, you can find the following:
    https://docs.google.com/presentation/d/1qO8BROhL3yJ7KScnJ8ijOKGXb4dSWR891Zm05dRTrCQ/edit?usp=sharing
  • Starting the online restaurant food delivery per day

    Project Management
    Analysis of CA and development of segments and portraits.
    Analysis of competitors.
    Development of the brand.
    Advantages of the brand.
    Structure of the site.
    Choosing the advancement channels.
    Media Planning of Promotion.
    Preparation of text to fill the site.
    The Food Organization.
  • Targeted Advertising for the Agar Company

    Social Media Marketing (SMM)
    The launch of advertising campaigns for the agricultural company.
    There were advertising campaigns on lead-generation, traffic, conversions, involvement.
    Auditories were created on the basis of interests and behavior, pixel data, as well as on the basis of the client base.
    In three months it was able to obtain 1665 leads, from which 178 people bought. The conversion amounted to 11%. The price of the leather is $3.
  • Advertising processed for online stores

    Social Media Marketing (SMM)
    The launch of targeted advertising for the online store of exotic fruits
    The audience was created on the basis of the data of the pixel also on the basis of interests and client base, under each segment of the audience were created offferы и креативы. Furthermore, a ad setting was created for the purpose of traffic (transition to the site) and conversion (buy on the site).
    The purpose of the advertising was to cover the potential target audience with the passage to the site, as well as to return people visiting the site and offer a discount for the purchase of a gift. The goal was achieved.
    In 6 days it was achieved 11 sales from Facebook/cpc. The price of a buyer was $7. The average purchase check, at the same time 1500-2000 UAH.
  • Context Advertising of the Internet Store

    Contextual Advertising
    was performed:
    1 . Detailed processing of semantics for brand and all search campaigns.
    The 2nd Configuration of account.
    3 . Starting and optimizing search companies.
    and 4. Working with minus words.

    The Results:
    In 2.5 months, they received 190 buyers.
    The budget is 14,000 UAH.
    The cost of a buyer is 73 UAH.
  • Configuration of contextual advertising for the company

    Contextual Advertising
    was performed:
    1 . Detailed processing of semantics for brand and all search campaigns.
    The 2nd Configuration of account.
    3 . The addition of all species is extended.
    and 4. Starting and optimizing search companies.
    and 5. Working with minus words.

    The result:
    The number of applications received in 1 month is 182.
    The conversion rate is 10.1%.
    The cost of conversion is 311 UAH.
  • 1196 USD

    Website for the Agricultural Company

    Website Development
    Developing a firm style.
    Structure and prototype of the site.
    Preparation of content (texts and photos).
    Development of design.
    Writing and programming.
    Testing of the site.
    Website and company development.

Reviews and compliments on completed projects 1

30 March 2024 24 USD
Consultation on SMM/marketing

Quality
Professionalism
Cost
Contactability
Deadlines

Thank you very much for the consultation! I received even more information than I expected. Also, thank you for the friendly atmosphere combined with professionalism, market knowledge, and extensive experience in various projects and areas.

Activity

  Latest proposals 10
Marketing analysis
580 USD
Advertisement for a clothing store (Atmosfera Shopping Mall), Kyiv
478 USD
SMM brand delivery promotion
718 USD
Consultation on SMM/marketing
24 USD
Consultation on lead generation on LinkedIn
36 USD
Promotion of an active page on Instagram
287 USD
SMM for an online store
718 USD
We are looking for a Targetologist with experience in marketing and traffic from FB/Insta (Clothing)
478 USD
Search for bloggers, Instagram, and TikTok
36 USD
Audit consultation of Instagram account and Facebook advertising account
36 USD